Schedule

Preview the 2018 schedule at a glance below. Please note, content and times are subject to change. 

All sessions and speakers will be listed in the schedule as the information is available. To see the full session description and a list of speakers, click on the plus sign.   

IDA is now an AICP credit provider. AICP members can earn Certification Maintenance (CM) credits for the IDA Annual Conference & Tradeshow sessions and workshops. When CM credits are available, they are noted in the program. IDA’s 2018 sessions provide an easy way for AICP certified planners to earn their CM credits.


  • Meeting Location: San Antonio Marriott Rivercenter, Lobby, 101 Bowie St, San Antonio, TX 78205. Please meet no later than 6:15 am for the shuttle to the course.

    You will be picked up by a shuttle to tee off for 7:00 am, a light breakfast will be provided prior to heading out onto the course. At The Quarry Golf Course in San Antonio, you will be challenged and rewarded in many ways. The front nine plays in a links-style format and features rolling hills, native grasses and immaculate greens.  The back nine lays out in a 100-year-old quarry pit.  With elevated tee boxes and shots that will fly over large expanses, you will definitely love your experience at San Antonio’s premier golf course, The Quarry.

    Tee time: 7:00 am

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Like most cities, Austin faces huge challenges when it comes to finding solutions for the growing population of individuals experiencing homelessness.  You will see and learn about the network of service providers firsthand, including a new downtown affordable housing project with 135 efficiency studio apartments. The highlight of the tour will be a visit to Community First Village.  You will hear from the founder, Alan Graham, and tour this first-of-its-kind community. You will gain insights and have an honest look at the challenges, successes, failures and new ways Austin is finding solutions.

    Domain: Public Space Management and Operations

  • Location: Conference Room 1

    In this pre-conference workshop you will learn about why historic preservation is important in protecting community character, the importance of stakeholder involvement, and the resources and tools needed to be successful in historic preservation. Learn about San Antonio’s unified vision for its downtown and how it underscores the importance of preserving historic buildings, unique character, and the San Antonio River as treasured assets. Through local preservation programs and State and Federal resources and incentives, the rehabilitation of existing and historic buildings has become not only more feasible but also a desirable approach for real estate developers. You will also learn about Oregon Heritage, the states preservation agency, which commissioned a national research project that identified 150 different public-sector grants and incentives that support heritage, history and downtown organizations.  You will learn about the ten more effective grant and incentive programs that you can convey to your state’s historic preservation office to encourage them to add to their toolbox.

    CM | 3

     

    Presenters:

    Shanon Miller, Historic Preservation Officer, City of San Antonio, San Antonio, TX

    James Lindberg, Vice President of Research and Policy, National Trust for Historic Preservation, Denver, CO

    Donna Ann Harris, Principal, Heritage Consulting, Philadelphia, PA

     

    Domain: Planning, Design and Infrastructure

  • Location: Conference Room 3

    From target personas to pairing media and communications with the “customer journey” — in this session we’ll tackle marketing planning approaches, trends like automation, the diffusion of social media, Gen Z & more. Session attendees will learn how to reduce marketing waste, connect with their target markets where and when they need them, and learn about a sea change in visitor behavior that will impact your marketing planning for years to come.

     

    Presenters:

    Josh Yeager, Partner, Bright Brothers Strategy Group, Philadelphia, PA

    David Romako, Partner, Bright Brothers Strategy Group, Phoenix, AZ

     

    Domain: Marketing, Communication and Events

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    The historic buildings and neighborhoods of San Antonio’s Westside provide both a sense of place and community. The Westside is a diverse neighborhood characterized by locally run shops known as tienditas, pretty Catholic churches, 1920s shotgun homes, and the occasional turn-of-the-century Queen Anne ornamentation. But what really distinguishes the neighborhood is its mural collection, featuring 56 murals to date, splashed across its shop facades, community centers, and brick walls. More than mere artworks, the murals serve to illustrate cultural selfhood, celebrating the neighborhood’s Chicano character and laying claim to a distinctly Mexican-American identity. Bikes will be provided, please plan accordingly.

    Domain: Public Space Management and Operations

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Since prehistoric times, the San Antonio River has been a vital resource to the inhabitants of the San Antonio River Basin and has greatly contributed to the rich history of the area. On this bike tour, we will explore the Mission Reach Ecosystem Restoration and Recreation Project, which has transformed an eight-mile stretch of the San Antonio River into a thriving ecosystem as well as a local favorite for outdoor activities such as biking, walking, fishing and kayaking. Bikes will be provided, please plan accordingly.

    Domain: Planning, Design and Infrastructure

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    An inspiration to designers and engineers worldwide, the San Antonio River Walk (or Paseo del Rio) is a linear public park that wears many hats – a major tourist destination that draws several million visitors annually, effective engineered flood control, diverse showcase of Texan plants and art, and beloved local parade and programming site. Join us for a fun-filled river barge tour exploring the iconic destination described by Pulitzer Prize-winning American journalist Ernie Pyle as “The American Venice.”

    Domain: Planning, Design and Infrastructure

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Built by Franciscan missionaries in the 18th century to illustrate the Spanish crown’s efforts to colonize, evangelize and defend the northern frontier of New Spain, the San Antonio Missions are an interweaving of Spanish and Coahuiltecan cultures. The modern city of San Antonio owes its existence to its rich mission heritage. Guests of this tour will have a rare opportunity to see all five historic mission sites and learn from the incredible path to UNESCO designation and the strategic coordination for preserving these international treasures for generations to come. This tour includes lunch. Vegetarian & gluten free options available.

    Domain: Policy and Advocacy

  • Location: Conference Room 1

    Understanding your role as a CEO, Executive Director or Board member can be a challenge at times. In this session, you’ll learn from three seasoned experts in the urban place management profession that will share best practices of roles and responsibilities of the CEO/Executive Director, Board of Directors, and staff. The focus areas will include leadership roles, governance obligations and financial responsibilities and real-life examples will be used to demonstrate how healthy organizations operate and make good decisions. Specifically, you’ll learn how to use evaluation tools, policies and procedures, and strategic planning to take your organization to the next level, in addition to understanding the basic legal, fiscal and operating responsibilities of a Board, its CEO and an organization.

     

    Presenters:

    Kimberly Bares, President, Place Consulting, Chicago, IL

    Maggie Campbell, Director of Urban Experience, MIG, San Diego, CA

    Abel Rodriguez, CFO, Chicago Loop Alliance, Chicago, IL

     

    Domain: Organizational Management

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    An inspiration to designers and engineers worldwide, the San Antonio River Walk (or Paseo del Rio) is a linear public park that wears many hats – a major tourist destination that draws several million visitors annually, effective engineered flood control, diverse showcase of Texan plants and art, and beloved local parade and programming site. Join us for a fun-filled river barge tour exploring the iconic destination described by Pulitzer Prize-winning American journalist Ernie Pyle as “The American Venice.”

    Domain: Planning, Design and Infrastructure

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Join us as we explore the corridors and communities that make up the greater Downtown of San Antonio. Neighborhoods such as the King William Historic District, Southtown Arts District, Zona Cultural, Guadalupe Cultural Arts District, the Pearl, Broadway Cultural Corridor and finally the Eastside Promise Zone. All offer abundant historical and cultural stories, major public and private redevelopment efforts, and representation of our city’s heritage and appeal.

    Domain: Planning, Design and Infrastructure

  • Meeting Location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    San Antonio is rich with a history of hops and barley. The city has undergone a craft beer revival, but its German settlers and natural spring water made it a hub of beer production early on. Join us for a fun and insightful tour of the breweries downtown where we will examine the rich history and impact of the brewing industry and celebrate current and future ventures in the local brewing economy. There will be plenty of sampling along the way! (21+ only)

    Domain: Economic Development

  • Location: Salon I

    Master Talks Speakers: Molly Cox, President & CEO, SA2020 and Derreck Kayongo, Business Visionary, Global Soap Project Founder & Former CEO of the Center for Civil and Human Rights

  • Meeting Location: San Antonio Marriot Rivercenter, Rio Vista

    This reception, designed for new IDA members or first-time conference attendees, is a great way to network with other newcomers. Seasoned IDA members and staff will be available to answer any questions about the conference or IDA in general. First-time attendees & new members only.

     

    NEW in 2018! IDA Conference Attendee Mentor Program

    Is this your first time attending an IDA conference? We have designed a new program to match you with a mentor one month prior to attending the IDA Annual Conference & Tradeshow in San Antonio, Texas. You will be notified via email by your mentor to set up a time to either talk on the phone or meet at the conference once you arrive in San Antonio. Sign up by filling out your registration form and checking the box “Match me with a Mentor.” Questions? Email registration@downtown.org.

     

  • Location: Maverick Plaza at La Villita at 418 Villita Street

    La Villita is a short walk from the San Antonio Marriott Rivercenter Hotel. Please enter via the South Alamo Street entrance to access Maverick Plaza.

    Sponsored by Centro San Antonio and City of San Antonio – Center City Development and Operations

    Celebrate the opening of the 64th Annual Conference & Tradeshow at La Villita, San Antonio’s first neighborhood. Located on the south bank of the San Antonio River, this “little village” was originally a settlement of primitive huts for the Spanish soldiers stationed at the Mission San Antonio Valero (the Alamo). Today, La Villita has evolved into an artistic community hub featuring performing arts, theatre, dance, concerts and festivals, and is a center of life, laughter and celebration. Join IDA for an exclusive sneak peek of the Dia de Los Muertos festival while networking with other attendees.

    La Villita is a short walk from the San Antonio Marriott Rivercenter Hotel. Please enter via the South Alamo Street entrance to access Maverick Plaza.

     

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Explore the sprawling 25 blocks of Downtown San Antonio distinguished as the King William Historic District. 19th-century residences have been preserved and often reincarnated into cafés, art galleries, museums and shops. Prominent German merchants originally settled this district and brought with them a distinct architectural style. Zoned as the state’s first historic district, it remains a fashionably eclectic neighborhood thanks to the collaborative efforts and thoughtful planning of the San Antonio Conservation Society, the King William Association, and the City’s Office of Historic Preservation. *This is a walking tour; please plan accordingly.

    Domain: Planning, Design and Infrastructure

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    On this walking tour, learn about the magnificent history of San Pedro Creek and soak in the sights and sounds of the city’s vibrant culture while strolling along the banks of a beautifully restored ecosystem teeming with inspired art, splendid paseos, iconic pavilions, places of respite and cultural reflections. In total, construction on the San Pedro Creek Culture Park will add more than 60,000 linear feet of new walls, replace eight street bridges and all associated utilities while adding four miles of walking trails and 11 acres of landscaping. In addition to safely conveying floodwaters, low impact design elements are improving water quality and restoring the natural habitat, and once complete, is expected to spur a $1.5 billion economic impact. *This is a walking tour; please plan accordingly.

    Domain: Planning, Design and Infrastructure

  • Location: Conference Room 17

    IDA’s Economic Development Top Issues Council has been working throughout 2018 to compile research on how downtown organizations engage and practice economic development. See how your downtown stacks up. Learn about cutting-edge programs and policies that downtown organizations are using to advance their economic development agendas. Find out about the top trends and issues facing downtowns in the area of economic development. If your downtown has an economic development program or if you are considering adding such a program, you will want to hear about the research findings and results from this IDA Top Issues Council. CM | 1.5

    Domain: Economic Development

    Moderator: Cynthia Stewart, Vice President, Municipal and Intergovernmental Affairs, ICSC, New York, NY
    Speakers: Gary Ferguson, Executive Director, Downtown Ithaca Alliance, Ithaca, NY; Brett Roler, Vice President of Planning and Dev., Downtown Memphis Commission, Memphis, TN; and Amanda Elliott, Redevelopment Administrator/Heritage District Liaison, Office of Economic Development, Gilbert, AZ

    CM | 1.5

  • Location: Salon B

    What’s working? What needs work? A panel of speakers will present real-world conditions in downtown settings to illustrate how communities across the country are keeping their downtowns healthy by implementing a range of simple and high-tech solutions. The session will also include tips for improving downtown retail sales. This session is an opportunity to share ideas and solutions that participants can take home for application in their communities.

    Domain: Planning, Design and Infrastructure

    Speakers: Robert Gibbs, AICP, ASLA, CNU-A, President, Gibbs Planning, Birmingham, MI; Rod Arroyo, AICP, Partner and Director of Community Planning, Giffels Webster, Detroit, MI and Jill Bahm, AICP, Principal Planner, Giffels Webster, Birmingham, MI

    CM | 1.5

  • Location: Salon D

    More than merely marketing campaigns, Place Branding explores the features that make your downtown or urban space unique among others: those quirky spaces and interesting places that define your urban experience. The best practices, lessons learned, and surprising tips can assist planners in defining strategies for physical manifestations of their community’s cultures in public spaces. The Council has compiled these findings into a report that shares best practices, lessons learned, and surprising tips about how to Brand Your Space in a powerfully authentic way!

    Domain: Marketing, Communication and Events

    Speakers: Chad Emerson, President & CEO, Downtown Huntsville, Inc., Huntsville, AL; Jenny Starkey, Director of Marketing & Community Relations, Cherry Creek North BID, Denver, CO; Josh Yeager, Partner, Bright Brothers Strategy Group, Philadelphia, PA; and David Suls, AICP, Senior Director of Planning & Policy, Golden Triangle BID, Washington, DC

    CM | 1.5

  • Location: Salon M

    The members of the Nighttime Economy Top Issues Council will present their findings and explain their process in the drafting of the various facets of a healthy nighttime economy. Delve deeper into the four main topics discussed in the final Top Issues Council report: Nighttime Infrastructure, Social and community safety, Activation and Engagement, and Quality of Life Mitigation.

    Domain: Public Space Management and Operations

    Speakers: Vincent Martinez, AICP, BID Operations Manager, Downtown Denver Partnership, Denver, CO; Ryan Smolar, BID Manager, Downtown Inc, Downtown Santa Ana, CA; Dominique Greco Ryan, Project Manager, Nighttime Economy, Downtown Development Board/Community Redevelopment Agency, City of Orlando, Orlando, FL; Laura Simon, Executive Director, Downtown Development Authority, Downtown Delray Beach , FL; David Pensato, Executive Director, The Exchange District BIZ, Winnipeg, Manitoba

    CM | 1.5

  • Location: Salon K

    Urban district management organizations do not always have technology staff capable of in-depth analyses and database development; if they do, they might collaborate with less tech-savvy partners who are responsible for data collection and tracking. This presentation explores simple and creative methods of collecting and sharing data that can be tailored to the individual user while holding the safety and security of sensitive data to high standards.

    Domain: Public Space Management and Operations

    Speakers: Amy Geren, Downtown Experience Liaison, Portland Downtown, Portland, ME; Dominic Long, Community Safety Manager, Downtown Vancouver BIA, Vancouver, BC; and James Anderson, Data Analyst and Visualization Specialist, Downtown Vancouver BIA, Vancouver, BC

    CM | 1.5

  • Location: Salon J

    Congratulations! You are on the Board of your downtown or neighborhood district association and about to begin a fascinating journey. The journey is not without its challenges, however, and this session is designed to help you successfully navigate the most common issues Board members face, including the strategic planning process, fiduciary obligations, and roles and responsibilities of being a member of an effective Board. This is your opportunity to ask questions and meet other Board members from around the globe.

    Domain: Organizational Management

    Speakers: Kimberly Bares, President, Place Consulting, Chicago, IL; Kate Joncas, Partner, PlaceStrategic, Seattle, WA; and Abel Rodriguez, Director of Finance and Operations, Chicago Loop Alliance, Chicago, IL

     

  • Location: Tradeshow, Salon E

    Learn about Innovative Solutions for your District! Please visit the exhibitor page for more information. Don’t miss Google’s Train-the-Trainer Session: Reach Customers Online with Google presentation on how your organization can become a local partner and utilize free resources, trainings and tools (happening at 12:15 in the presentation octagon).

    Lunch sponsored by CityPost

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    After 15 years lying derelict, the creative re-imagining of the Pearl, a 26-acre brownfield site and its neglected historic structures, has drawn international recognition while curating a rich mix of new residents, local businesses, retail and non-profits, emphasizing community, conservation and local economic development. The Pearl Brewery Redevelopment is a sustainable destination that maintained its iconic identity, upholding the legacy of the historic brewery while radically re-purposing key components of the complex. Learn from the public and private partners, developers and placemakers on how this once abandoned brewery has become a catalyst for Downtown San Antonio.

    Domain: Marketing, Communication and Events

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Haven for Hope is a 22-acre campus for people who are experiencing homelessness that uses a one-of-a-kind approach, radically increasing accessibility and efficiency of resources. The Haven for Hope “one stop” design was born after 18 months of research of over 200 homeless shelters across the country. Working together with over 90 partner agencies, Haven for Hope addresses common causes of homelessness including lack of affordable housing, unemployment, underemployment, mental illness and substance abuse. Explore the benefit of agency partnerships, emergency shelter and outreach efforts (street and encampments), as well as the recent tactics used to meet the guidelines to declare an end to Veteran Homelessness within San Antonio.

    Domain: Public Space Management and Operations

  • Location: Salon D

    Open Space sessions empower attendees to custom design discussions organized in a facilitated environment, deliver intimate conversations that matter, and provide a space for passions, interests and concerns that need to emerge. It is your chance to talk with the greatest minds in urban place management about the topics that matter most to you and your peers. Step in, take charge of the challenges, lend your resources and give your energy to what matters most to you and your organization.

     

    During the introductory session, you have the opportunity to shape the conversation by proposing discussion topics and brainstorming key issues and solutions that will define the Open Space sessions. An advance agenda is not needed; this is a gathering of spontaneous conversations. Attendees will reconvene at designated times and locations on Thursday and Friday.

  • Location: Conference Room 17

    Over the years, there has been a natural and gradual expansion of BIDs’ roles to influence the commercial vitality of their communities. BIDs cannot afford to sit on the sidelines; they must be active change agents to ensure that the desired business mix is achieved, that occupancy levels are optimal and that the district is a reliable investment opportunity. Hear from three BIDs that are attracting new commercial office tenants to their districts.

    Domain: Economic Development

    Moderator: Neil Albert, President and Exec. Dir., Downtown DC BID, Washington, DC
    Speakers: Mary-Claire Burick, President, Rosslyn BID, Arlington, VA; Davon Barbour, Senior Vice President Economic Development, Downtown Partnership of Baltimore, Baltimore, MD; and Regina Myer, President, Downtown Brooklyn Partnership, Brooklyn, NY

    CM | 1.5

  • Location: Salon K

    Successful retailers must exhibit creativity to thrive in a rapidly changing retail environment yet, concepts like breweries, retailers that offer educational classes, and small-scale artisanal food manufacturers frequently get tripped up with code violations, parking requirements, and special permits that make it hard to compete. This session brings together national experts and practitioners to provide guidance and ensure your codes and regulations align with the new retail reality.

    Domain: Planning, Design and Infrastructure

    Speakers: Larisa Ortiz, Principal, Larisa Ortiz Associates and New York City Planning Commissioner, Jackson Heights, NY; Craig Lewis, FAICP, LEED AP, CNU-A, , Principal, Stantec, Charlotte, NC; Sara C. Bronin, AIA, JD, Chair, City of Hartford Planning & Zoning Commission, Hartford, CT; and Bob Zuckerman, Executive Director, South Orange Village Center Alliance, South Orange, NJ

    CM | 1.5

  • Location: Salon B

    Millennials have built a reputation as the digital generation and although convenience and price are critical to keeping these customers, their spending patterns and lifestyle preferences suggest they also place value on personalized experiences and brand authenticity, both, in-store and online. This session brings together experts in the field of downtown marketing, website development, and Facebook marketing science to share best practice on successful downtown and small business marketing.

    Domain: Marketing, Communication and Events

    Moderator: Nur Asri, AICP Candidate, Associate Larisa Ortiz Associates, Jackson Heights, NY
    Speakers: Aongus Burke, Consumer Insights Research Lead, Facebook, Menlo Park, CA; Jim Blakeslee, President, Geocentric, Bethesda, MD; and Brian Carr, Director Marketing and Communications, Midtown Alliance, Atlanta, GA

    CM | 1.5

  • Location: Salon M

    Throughout 2018, the Inclusive Places Council explored the role of place management organizations in navigating challenges around social equity and inclusion in rapidly transforming cities.  In this workshop the Inclusive Places Council will share toolkits and best practices around creating more inclusive public realm and organizations. We will also lead small group activities around the evolving role of Urban Place Management organizations in building more sustainable and inclusive urban economies.

    Domain: Policy and Advocacy

    Speakers: Jamillah Jordan, Director of Social Equity and Inclusion, MIG, Inc., Berkeley, CA; Natalie Avery, Executive Director, DC BID Council, Washington, DC; Kevin Moran, Executive Director, Northern Liberties Business Improvement District, Philadelphia, PA; Megan Liddle Gude, Director of Historic South End, Charlotte Center City Partners, Charlotte, NC; Shanna Draheim, Policy Director, Michigan Municipal League, Lansing, MI; and Brian Douglas Scott, Principal, BDS Planning & Urban Design, Seattle, WA

    CM | 1.5
  • Location: Salon J

    What are the key interventions to secure the sustainability of your downtown? How do you prioritise decisions? A $1.3 million research study in the UK provides insight. It identifies the 25 key local interventions that BIDs should take. Using pedestrian flow counts, the research has also identified four types of centres with differing usage patterns and needs. Find out about the new classification of centres and why the new evidence-based decision-making approach is being adopted.

    Domain: Economic Development

    Speakers: Gemma Noble, Global VP Sales and Marketing, Springboard, Inc., London, England and Dr. Steve Millington, Director, Institute of Place Management, London, England

    CM | 1.5

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    In 2017, the United Nations Educational, Scientific and Cultural Organization (UNESCO) honored the city of San Antonio among its worldwide Creative Cities Network as a designated Creative City of Gastronomy, only the second city in the U.S. to earn this distinction, and the first in Texas. San Antonio’s culinary heritage is significant for its confluence of many world cultures such as Mexican, Spanish, German and French, as well as its geology and geography. Learn from world famous local chefs on what makes the San Antonio culinary economy unique and explore the new culinary project investment of $7.6 million in Historic La Villita, one of the first neighborhoods in San Antonio.

    Domain: Economic Development

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    The emerging downtown Tech District is home to incubators, co-work spaces, startups, digital design agencies, enterprise tech firms and coding schools. Newly formed and quickly growing, the district is home to Google Fiber, Geekdom, and the Center for Applied Science & Technology (CAST) High School, downtown’s oldest career-themed high school focused on coding, cybersecurity, gaming, entrepreneurship and business. Learn from the catalytic thought leaders and developers behind the tech movement and their strategy to position downtown and the city as a trailblazer for several emerging high growth industries including Internet infrastructure, cybersecurity, and biotech, as well as Internet software and services space. *This is a walking tour; please plan accordingly.

    Domain: Economic Development

  • Location: Salon B

    Trade area radii. Median incomes. Sales-leakage data These might serve as useful starting points for a retail market analysis, but they are also severely flawed and/or woefully inadequate as tools for both assessing the potential of densely-developed, mixed-use urban places as well as understanding how exactly to realize that potential. In this practical “how-to” workshop, we explain — in accessible language and with Downtown San Antonio as a laboratory — where and why the standard methodology falls short, and take participants step-by-step through an alternative approach that they can use to develop a realistic and implementable retail strategy for their own districts.

    Domain: Economic Development

    Speakers: Michael Berne, President, MJB Consulting, Berkeley, CA and Laurel Brown, CEO, Greater Jamaica Development Corp, Jamaica, NY

    CM | 1.5

  • Location: Salon K

    Through case studies in more than 10 locations, participants will learn about community speed AVs now ready for the streets and ways to prepare their cities for AVs. Special attention will be paid to transformational opportunities for economic growth, re-envisioning place and expanding mobility for all. Together the panelists will provide a “road app” for sound AV deployment including use and business cases, funding sources and more.

    Domain: Planning, Design and Infrastructure

    Moderator: David Dixon, FAIA, Vice President and Planning and Urban Design Leader, Stantec’s Urban Places, Boston, MA

    Speakers: Kelley Coyner, Mobility Innovator, Mobility e3, Arlington, VA; and Alisyn Malek, COO, May Mobility, Ann Arbor, MI

    CM | 1.5

  • Location: Conference Room 17

    Public space and alley activation is the hot new topic around the globe. Come to this session to learn how different districts are activating their neglected public spaces and alleys and incorporating art.

    Domain: Public Space Management and Operations

    Moderator: F. Philip Barash, Creative Director, Sasaki, Boston, MA

    Speakers: Ken Herndon, Special Projects Coordinator, Louisville Downtown Partnership, Louisville, KY; Michael Edwards, President & CEO, Chicago Loop Alliance, Chicago, IL; and Todd Dangerfield, LEED AP BD+C, Project Manager, Fort Collins DDA, Fort Collins, CO

    CM | 1.5

  • Location: Salon J

    Cultivate the “soft” skills necessary for professionals desiring a spot in the C-Suite. Determine how you are viewed by current leadership and how to adjust the narrative when you are not the “heir apparent.” Master the art effective Story Telling and learn where and when to use it to your advantage. Turn conversations about specific professional experience into concise, compelling stories that cultivate your leadership status and resonate with the audience.

    Domain: Leadership Development

    Speakers: Martita Mestéy, Diversity & Inclusion Partner, Winner Partners, New York, NY; Steven Oberhoffer, Managing Partner, Winner Partners, Baltimore, MD; and Tina Winner, Managing Partner, Winner Partners, St. Petersburg, FL

    Panelists: Jennifer Brown, Executive Director, Flatiron/23rd Street Partnership, New York, NY; David Ginsburg, Senior Advisor, Gilman Partners and Ginsburg Enterprises, Cincinnati, OH (Former President & CEO, Downtown Cincinnati, Inc.); and Brian Kurtz, Executive Director, Tulsa Downtown Coordinating Council, Tulsa, Oklahoma

  • Location: Salon D

    In the resurgence of downtowns, cultural districts have become a highly effective catalyst for cultivating authentic mixed-use districts that encourage the people who have historically lived and worked in a place to be part of its future. Cultural districts can take many forms, but ultimately are successful because they are true to a place and its people. Learn about cultural districts augmenting the downtowns of San Antonio, Charlotte and Denver.

    Domain: Marketing, Communication and Events

    Moderator: Jay Renkens, AICP, Director of Planning and Design Services, MIG, Inc, Denver, CO

    Speakers: Ginger White Brunetti, AICP, Deputy Director, Arts & Venues, City & County of Denver, CO and Kate Barton, Vice President, Executive Office & Special Projects, Downtown Denver Partnership, Denver, CO

     

    CM | 1.5

  • Location: Salon M

    Canadian Place Management Organizations are invited to join in a conversation about the newly created IDA Canada Network.  Meet your fellow Canadian practitioners and learn more about how a national Canadian network can benefit your organization.

    Moderator: Judith Veresuk, Chair, IDA Canada / Executive Director, Regina Downtown BID

  • Location: Tradeshow, Salon E

    Here’s your chance to meet people who can help your district! There are experts, companies and consultants who supply game-changing products and solutions. Connect with a responsive network of professionals about urban place management issues and solutions. Spend an hour and meet 40+ resources!

    Please visit the exhibitor page for more information and bring your RFPs to the show.

     

  • Location: Salon I

    Master Talk Speakers: Mukul Malhotra, Principal, MIG, Inc.; Simon O’Byrne, Senior Vice President, Community Development, Stantec’s Urban Places; and Janet Marie Smith
    Senior Vice President, Planning & Development, Los Angeles Dodgers

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    The Alamo, known formally as Mission San Antonio de Valero, is one of the most recognized and most visited historic sites in the State of Texas. Explore the unprecedented partnership between the City of San Antonio, the State of Texas General Land Office, and the private Alamo Endowment to create a new vision for the future and raise the necessary funds for its implementation. The goal of this master plan is to reverse the decline, restore the reverence and dignity of the site, and recapture and celebrate its real identity, based on evidence and the best principles and practices of heritage conservation planning and design. *This is a walking tour; please plan accordingly.

    Domain: Planning, Design and Infrastructure

  • Meeting Location:  San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Haven for Hope is a 22-acre campus for people who are experiencing homelessness that uses a one-of-a-kind approach, radically increasing accessibility and efficiency of resources. The Haven for Hope “one stop” design was born after 18 months of research of over 200 homeless shelters across the country. Working together with over 90 partner agencies, Haven for Hope addresses common causes of homelessness including lack of affordable housing, unemployment, underemployment, mental illness and substance abuse. Explore the benefit of agency partnerships, emergency shelter and outreach efforts (street and encampments), as well as the recent tactics used to meet the guidelines to declare an end to Veteran Homelessness within San Antonio.

    Domain: Public Space Management and Operations

  • Location: Salon J

    Dozens of cities have designated specific neighborhoods, usually outside of traditional CBD’s, as “innovation districts”. What is an innovation district? What roles do BID/BIA’s plan in in the emergence and management of these efforts? And, how do Downtown’s respond to “new downtowns” in their backyard?

    Domain: Economic Development

    Moderator: Scott Andes, Program Director, National League of Cities, Washington, DC

    Speakers: Sean Luther, Executive Director, InnovatePGH – The Pittsburgh Innovation District, Pittsburgh, PA and Katy Boren, President & CEO, Oklahoma City Innovation District, Oklahoma City, OK

    CM | 1.5

  • Location: Salon D

    While transportation infrastructure provides the life blood of most downtowns, it can also create barrier and blighting effects. Today, many cities are reevaluating the presence of transportation infrastructure and weighing the benefits of keeping, removing or modifying this infrastructure to enhance the livability, walkability and quality of life found in downtown communities.  Join our panelists in a discussion about how to hold a meaningful dialog about legacy infrastructure, design interventions to soften the presence of infrastructure to make it a better neighbor, and how to keep people coming downtown when infrastructure is being revitalized, redesigned or removed.

    Domain: Planning, Design & Infrastructure

    Moderator: Trent Lethco, AICP, Leader Americas Transport Consulting, ARUP, New York, NY

    Speakers: Jordan Polon, Executive Director, Hartford BID, Hartford, CT; Paul MacKinnon, Executive Director, Downtown Halifax Business Commission, Halifax, Nova Scotia; and Pierre Sainte-Marie, ing., urb., MBA, Chef de division, Montréal, Québec

    CM | 1.5
  • Location: Conference Room 17

    The cleanliness of a neighborhood’s streets and sidewalks is one of the most visible metrics by which urban place management organizations are evaluated. BIDs get firsthand experience with the impacts of too much trash on budgets, pedestrian activity, and business retention. Practitioners will share learnings on moving towards a sustainable and waste-free public realm by partnering with property owners and businesses and implementing innovative solutions.

    Domain: Planning, Design and Infrastructure

    Moderator: Rebecca E. Karp, Principal, Karp Strategies, New York, NY

    Speakers: Monica Munn, Director of Economic Development, Union Square Partnership, New York, NY; Gerren G. Price, Director of Public Space Operations, DowntownDC BID, Washington, DC; and Amy Lego, Executive Director of Operation Downtown, Greater Des Moines Partnership, Des Moines, IA

    CM | 1.5

  • Location: Salon B

    Attend this session to learn how other downtown districts are working through the challenges and opportunities of Dockless Bikes and Scooters.

    Domain: Public Space Management and Operations

    Speakers: Casey Burack, Esq., General Council & VP, Government Affairs, Downtown Austin Alliance, Austin, TX; Laura Dierenfield, Division Manager, Active Transportation and Street Design Division, City of Austin/ Austin Transportation Department, Austin, TX; Elliott McFadden, Executive Director, Austin B-cycle, Austin, TX; Dustin Bullard, Vice President – Public Space and Design, Downtown Dallas, Dallas, TX; Jared White, Manager II, Department of Transportation, City of Dallas, Dallas, TX; Jon Scholes, CEO, Downtown Seattle Association, Seattle, WA; Carl Hansen, Director of Advocacy, Bird, Santa Monica, CA; and Kathleen Rawson, CEO, Downtown Santa Monica, Inc., Santa Monica, CA

    CM | 1.5

  • Location: Salon M

    Managing a brand is just as complex, challenging, and occasionally joyful as managing a place is. In the age of social media and global competition, districts rely on brand to communicate their character and deliver impressions. This session will explore three case studies of place brands — from conceptual storytelling to marketing implementation. Though varied in scale, geography, and governance, these districts share a common understanding of the vital role place brands play in expressing the essence of a location.

    Domain: Marketing, Communication and Events

    Speakers: Scott Hobbs, Deputy Director, Union Square Partnership, New York, NY; Jonathan Alger, Managing Partner, C&G Partners, New York, NY; Cameron Gearen, Marketing Manager, Oak Park Economic Development Corp., Oak Park, IL; F. Philip Barash, Creative Director, Sasaki, Boston, MA; and Edward A. Romero, Vice President of Marketing and Community Engagement, Centro San Antonio, San Antonio, TX

    CM | 1.5

  • Location: Salon K

    As the challenges facing our cities evolve, place management organizations within a single jurisdiction are banding together to solve them. Sometimes, BIDs/BIAs form associations to share knowledge and be more effective advocates. Other times, a governmental agency provides technical support. Come discuss how these entities are evolving: what forms they take, what tools they use to develop solutions, and what new organizational and legal structures need to be created. This panel will be a “report-out” of themes and discussions from the NYC IDA Ideas Forum July 30 and 31, 2018.

    Domain: Organizational Management

    Moderator: Tim Tompkins, President, Times Square Alliance, New York, NY

    Speakers: Natalie Avery, Executive Director, DC BID Council, Washington, DC; John Kiru, Executive Director, Toronto Association of Business Improvement Areas (TABIA), Toronto, ON; Kraig Kojian, President & CEO, Downtown Long Beach Alliance, Long Beach, CA; Kay Matthews, Executive Director, Ontario Business Improvement Area Association (OBIAA), Mississauga, ON; and Elizabeth Studebaker, Neighborhood Investment Manager, Economic Development Department, City of San Diego, CA; and Blaise Backer, Deputy Commissioner, Neighborhood Development Division, NYC Department of Small Business Services, New York, NY

    CM | 1.5

  • Location: Tradeshow, Salon E

    Explore Urban Renewal Products & Services! Please visit the exhibitor page for more information. Don’t miss Google’s Train-the-Trainer Session: Get Found on Google Search and Maps presentation on how your organization can become a local partner and utilize free resources, trainings and tools (happening at 12:15 in Salon D).

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Through the efforts of Hemisfair Park Area Redevelopment Corporation (HPARC) and the Hemisfair Conservancy, the former site of the 1968 World’s Fair will be transformed into a series of three parks in the heart of downtown. Building upon a special past, the goal is to provide an inspiring urban park that all San Antonians will enjoy. This tour will explore the first redevelopment park Yanaguana Garden, an active play environment designed for all ages and ability levels as well as the seven principles effectively guiding all decisions in the redevelopment process – connectivity, development, green space, balance, preservation, sustainability and leadership. *This is a walking tour; please plan accordingly.

    Domain: Planning, Design and Infrastructure

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    To address challenges and explore the rapidly changing dynamics of urban futures and how they relate to local economies and civic life, the University of Texas at San Antonio (UTSA) founded the Urban Future Lab. Housed within the UTSA College of Architecture, Construction and Planning on the downtown campus, the interdisciplinary think-tank functions as a research and teaching laboratory and claims a leading role in determining the future of San Antonio’s built environment. The Urban Future Lab employs three guiding principles: Dialogue, Geography, Design-Citizen Agency and Public Interest Design. *A portion of this tour is on foot; please plan accordingly.

    Domain: Economic Development

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Haven for Hope is a 22-acre campus for people who are experiencing homelessness that uses a one-of-a-kind approach, radically increasing accessibility and efficiency of resources. The Haven for Hope “one stop” design was born after 18 months of research of over 200 homeless shelters across the country. Working together with over 90 partner agencies, Haven for Hope addresses common causes of homelessness including lack of affordable housing, unemployment, underemployment, mental illness and substance abuse. Explore the benefit of agency partnerships, emergency shelter and outreach efforts (street and encampments), as well as the recent tactics used to meet the guidelines to declare an end to Veteran Homelessness within San Antonio.

    Domain: Public Space Management and Operations

  • Location: Salon K

    Data visualizations, economic impact modeling and policy hacks, oh my! This session is a must for anyone interested in the intersection of downtown economic development, placemaking, Smart Growth and regional infrastructure development. Participants will learn about cutting-edge applications of geoaccounting, design and ninja policy moves in downtown Durham, NC and Minneapolis, MN.

    Domain: Economic Development

    Speakers: Joe Minicozzi, AICP, Principal, Urban3, Asheville, NC; Nicole J. Thompson, President/CEO, Downtown Durham, Inc., Durham, NC; and Lisa Middag, Director, Nicollet Activation for Minneapolis Downtown Improvement District, Minneapolis, MN

    CM | 1.5

  • Location: Salon D

    Second tier cities are heating up and market-based action plans can provide a catalyst to reshape downtowns. Hear how Reno NV, Evansville IN and London ON all used recent downtown plans as a springboard to create energy and attract investment, thereby strengthening the role of downtown organizations that are rapidly becoming agents of change in each city.

    Domain: Planning, Design and Infrastructure

    Moderator: Brad Segal, President, Progressive Urban Management Associates, Inc, Denver, CO

    Speakers: Janette MacDonald, CEO and General Manager, Downtown London, London, Ontario; Cindy Carano, Executive Director of Community Relations, El Dorado Resorts, Reno, NV; and Josh Armstrong, Executive Director, Evansville Downtown Alliance, Evansville, IN

    CM | 1.5

  • Location: Conference Room 17

    The Value of U.S. Downtowns and Center Cities is a data-driven examination of downtowns’ role as engines of citywide vitality. This project is in its second iteration of a new, repeatable formula for calculating the value of downtown and makes the case that investing in downtown delivers powerful citywide and regional benefits. Urban centers are productive, exciting and full of potential- learn how IDA actually measures this.

    Domain: Policy and Advocacy

    Speakers: Cathy Lin, Director of Research, International Downtown Association, Washington, DC; David Dixon, FAIA, Vice President and Planning and Urban Design Leader, Stantec’s Urban Places, Boston, MA; and Kris Larson, AICP, President & CEO, Downtown Raleigh Alliance, Raleigh, NC

    CM | 1.5

  • Location: Salon B

    What does one do to practice the art of leadership? Our panel will create a vibrant conversation focused on the art of leadership. How do you motivate people? What does it take to build a championship team? How does a leader use conflict to build a stronger team producing better outcomes? This panel will discuss case studies that are directly applicable to your situation to show how you can improve your leadership art.

    Domain: Leadership Development

    Moderator: Dr. Steven Goodwin, Founder & President, TurningWest, Chino Hills, CA

    Speakers: Kraig Kojian, President & CEO, Downtown Long Beach Alliance, Long Beach, CA; Kate Joncas, Partner, PlaceStrategic, Seattle, WA; and Maggie Campbell, Director of Urban Experience, MIG, San Diego, CA

     

  • Location: Salon M

    Parking has changed more in the last 5 years than perhaps the previous 25 years combined. In this session, we will review the findings of the Top Issue Councils Report on Parking during a panel discussion. Hot topics such as Transportation Network Companies (TNC’s) electric vehicles, autonomous vehicles, mobility/transportation demand management, curb lane management, compliance versus enforcement, adaptive reuse, and harnessing data will be discussed. Lastly, we will dive into some real world examples of what is working best right now and what isn’t.

    Domain: Public Space Management and Operations

    Moderator: Eric Abel, Event Manager, Parking Today Media, Parking Industry Expo, Los Angeles, CA

    Speakers: Andrew Thomas, Executive Director, Westwood Village Improvement Association, Los Angeles, CA; Adam Jones, Vice President, Downtown Tempe Authority, Inc., Tempe, AZ; and Samantha Chaloupka, Area Manager – Parking Services, Downtown Tempe Authority, Inc., Tempe, AZ

    CM | 1.5

  • Location: Salon J

    We are all about downtowns.  Chambers are all about business advocacy and growth.  CVBs are all about the tourists and the wallets they bring to our places.  Is there crossover between our three entities?  Often we have very surface level relationships with our local Chamber of Commerce and Visitors Bureau.  It’s time for that to change.   Come to this session with your own ideas of extending these partnerships and learn how these three individuals are working to collaborate more effectively within their local triumvirate.

    Domain: Leadership Development

    Speakers: Kate Borders, Executive Director, Downtown Tempe Authority/Foundation, Tempe, AZ; Aaron Nelson, President and CEO, Chapel Hill-Carrboro Chamber of Commerce, Chapel Hill, NC; and Al Hutchinson, President and CEO, Visit Baltimore, Baltimore, MD

    CM | 1.5

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    The western face of San Antonio’s historic downtown has won newfound recognition as the state’s newest metro cultural district. The Zona Cultural’s 44 contiguous blocks include San Pedro Creek, Main Plaza, San Fernando Cathedral, Plaza de Armas, the Spanish Governor’s Palace, Market Square, and Alameda Theater, among many other historic structures and places. Within the district is also a section of West Commerce that will receive a “complete street” update, transforming the concrete canyon into a multi-modal street that connects downtown to 60 “cultural assets” identified in the cultural district. *A portion of this tour is on foot; please plan accordingly.

    Domain: Planning, Design and Infrastructure

  • Meeting location: San Antonio Marriot Rivercenter Lobby, Commerce Street Entrance

    Houston Street was once a retail mecca so exclusive it rivaled Fifth Avenue in New York City. However, despite being a major artery into downtown, it became all but dead between 1975 and 2000. Activate Houston Street is an initiative tasked with the goal of creating a placemaking-based action plan for reinvigorating the corridor. The plan includes stakeholder and community feedback gathered through a series of workshops using participatory decision-making processes and strategies to mitigate the perceived lack of access or parking along the corridor, infill development, activation of empty storefronts, and developing a robust communication campaign to ultimately attract more users to the corridor. *This is a walking tour; please plan accordingly.

    Domain: Public Space Management and Operations

  • Location: Salon M

    This session delves into attracting a consumer base in the changing retail environment through the creation of specific economic development initiatives and strategic destination marketing to drive traffic. Using two case studies, the Selden Market and Glebe Spree 150, presenters will discuss the relationship between building retail spaces and promoting those places to draw consumers again and again. Whether an overall market area or a singular marketplace, it is vital retail destinations have the ability to attract businesses that then build a reputation for visitors and consumers.

    Domain: Economic Development

    Speakers: Mary Miller, President & CEO, Downtown Norfolk Council, Norfolk, VA and Andrew Peck, Executive Director, Glebe BIA, Ottawa, ON

    CM | 1.5

  • Location: Salon B

    Urban place management organizations are nimble in navigating transportation issues.  The session will discuss trends and how UMPOs play an essential role in planning and implementing projects that improve connectivity in city centers including public transportation, bike infrastructure, transportation network companies and autonomous vehicles.  Additionally, we will discuss how UMPOs assist transportation projects at every level – working with the community during the concept stage; working with government entities on the planning stage; working with transportation agencies on funding and implementation stage.

    Domain: Planning, Design and Infrastructure

    Moderator: Jason Schrieber, AICP, Senior Principal, Stantec’s Urban Places

    Speakers: Luis O. Cardona, Director, Economic Development, Downtown Partnership of Baltimore, Inc., Baltimore, MD; Alexandria Sica, Executive Director, DUMBO Improvement District, Brooklyn, NY; and Jennifer Ball, Vice President, Planning and Economic Development, Central Atlanta Progress, Inc., Atlanta, Georgia

    CM | 1.5

  • Location: Salon D

    Come to this session to learn how to create and sustain effective partnerships between diverse organizations to create innovative solutions to unique problems surrounding homelessness.

    Domain: Public Space Management and Operations

    Moderator: Kerry Morrison, Executive Director, Hollywood Property Owners Alliance, Los Angeles, CA

    Speakers: Camille Winnie, Director of Community Services, Downtown SLC Alliance, Salt Lake City, UT; Kathleen Eriksen, President and CEO, Downtown Tucson Partnership, Tucson, AZ; and Derek Bock, COO, Voortrekker Road CID, Cape Town, South Africa

    CM | 1.5

  • Location: Conference Room 17

    Given rapid growth, a strong economy and the changing demographics of cities, this session sets a framework for straight talk about the role that downtowns have in mitigating the impact of these changes, like gentrification, and displacement, and how it is affecting longstanding businesses and longtime residents.  Everyone should leave the session with a begging question: How can I contribute to achieving equity in my downtown or area of emphasis/interest?

    Domain: Policy and Advocacy

    Moderator: Yvette Freeman, Senior Strategist, Progressive Urban Management Associates, Denver, CO

    Speakers: Alysia Davis Osborne, AICP, Director of Historic West End, Charlotte Center City Partners, Charlotte, NC; Patricia Barnes, Executive Director, Hastings North BIA, Vancouver, BC; and Christian Martin, Executive Director, Lower Polk Community Benefit District, San Francisco, CA

    CM | 1.5

  • Location: Salon J

    From coast to coast, BIDs and Downtown Associations find themselves having to circumvent the municipal process because it is bureaucratic, arduous or because they always say no. Believe it or not, municipal employees who oversee downtowns face similar challenges. From the panel, learn how they have learned to navigate the municipal process in order to get things done, streamline the process and build relationships that turn no into yes.

    Domain: Leadership Development

    Speakers: Amanda Elliott, Redevelopment Administrator/Heritage District Liaison, Office of Economic Development, Gilbert, AZ;  Jennifer Lindley, Downtown Development Manager, Town of Queen Creek, AZ; Samantha Jackson, Senior Director of BID Services/Operations, Downtown Phoenix Partnership, Phoenix, AZ; and Leasa Gibbons, Executive Director, Regina’s Warehouse District, Regina, Saskatchewan

    CM | 1.5

  • Location: Salon K

    Does your organization produce numerous events?  Is it labor intensive and are you asking yourself should we be doing these events in house or outsource to a vendor?  Attend this session and learn from practitioners with different perspectives on why they do events in house and/or outsource.

    Domain: Marketing, Communication and Events

    Speakers: Kate Borders, Executive Director, Downtown Tempe Authority/Foundation, Tempe, AZ; Maureen Martino, Executive Director, Lakeview East Chamber of Commerce, Chicago, IL; Christine Leadman, Executive Director, Bank Street BIA, Ottawa, ON; and Emily McElwee, Assistant Director, East Town Association, Milwaukee, WI

  • Location: The Historic Pearl Brewery Development at 303 Pearl Parkway

    Sponsored by CPS Energy, Pape-Dawson Engineers, Inc. and Weston Urban

    Close out the 2018 conference with a celebration at The Historic Pearl Brewery Development, a transformational adaptive reuse of a 1900s brewery into a self-sufficient, mixed-use “village” featuring office, residential, retail, dining and green spaces. Located north of downtown, this visionary development created a dynamic, pedestrian-oriented urban district that reflects the unique character and culture of San Antonio while revitalizing a landmark destination symbolic of San Antonio’s “retropolitan” movement.

    Beginning at 5:15 pm, shuttles will depart from the Marriott Rivercenter at 101 Bowie Street. Shuttles will loop continuously until 10:00 pm stopping at the Marriott Rivercenter, the Hilton Palacio Del Rio and The Pearl District – stay after the reception and enjoy Pearl shopping and dining options on your own!

     

    Download a map of The Pearl.

     

2018 Master Talks

IDA Master Talks present the industry's most engaging and innovative speakers. More details on the 2018 speakers will be released regularly leading up to the conference. Join our mailing list for conference updates by contacting Allison Shashok at allison@downtown.org.  

Molly Cox

President & CEO, SA2020

Molly Cox is the President and CEO of SA2020, a nonprofit organization that drives progress toward a shared community vision for a thriving San Antonio. In this role, she serves as a facilitator, a storyteller, a convener, a fundraiser, a communicator, a data analyst, a policy wonk, and a connector. A Certified Nonprofit Professional, with a master’s degree in political science from UTSA, Molly has also run a University Center, managed her own consulting business, and worked in radio and television.  

Gov. John Hickenlooper

Governor, Colorado

John Hickenlooper is a former geologist and entrepreneur, who recently added “author” to his resume with the publication of his memoir, The Opposite of Woe: My Life in Beer and Politics. He champions innovation, collaboration and efficiency. When he was inaugurated Governor of Colorado in 2011, having run on his history of collaboration for community good, he became the first Denver mayor to be elected governor in 150 years. He has recruited talent from all quarters, and is redefining the relationship between a state government and its business and civic communities. Since taking office, the Governor and his team have endeavored to make Colorado the most probusiness state, with the highest environmental and ethical standards.  

Derreck Kayongo

Business Visionary, Global Soap Project Founder & Former CEO of the Center for Civil and Human Rights

Derreck Kayongo and his family fled a civil war in Uganda and settled in the U.S. when he was just ten years old. Today, he is a successful entrepreneur and human rights innovator. Though most well known as a 2011 CNN Hero and founder of the Global Soap Project, Kayongo is an expert in environmental sustainability and global health. He is also the former CEO of the National Center for Civil and Human Rights in Atlanta, Georgia which capitalizes on the immersive management and leadership experience he has developed over the last 20 years working for Noble Peace Prize winning-organizations like Amnesty International and the American Friends Service Committee.  

Mukul Malhotra

Principal, MIG, Inc.

Urban Designer Mukul Malhotra develops innovative solutions for the new American city. As a Principal at MIG, Inc. and Director of MIG's San Antonio office, his award-winning designs have created thriving downtowns and historic districts as well as livable new communities and university campuses. His work has inspired urban revitalization, multimodal connectivity, sustainability, community inclusivity, and preservation of historic and neighborhood character. He is co-author of the new book Streets Reconsidered: Inclusive Design for the Public Realm. He currently serves as President of America Walks - a national organization that is committed to increasing walking and walkability in America.  

Kerry Morrison

Executive Director, Hollywood Property Owners Alliance

Kerry Morrison is the executive director of the Hollywood Property Owners Alliance, which manages the Hollywood Entertainment and Sunset and Vine BIDs. She recently completed a two-year Stanton Fellowship which afforded her the opportunity to bring ideas to city and county leaders about a new approach toward engaging with and treating people with mental illness. She serves on L.A.'s City's Citizen Oversight Committee for the HHH homeless housing bond and the Home for Good Business Leaders Task Force to end homelessness.  

Simon O'Byrne

Senior Vice President, Community Development, Stantec’s Urban Places

Simon O'Byrne is an award-winning urban designer/planner who has been frequently quoted in European and North America media and spoken at many international conferences. Simon has led multi-disciplinary design teams in the planning and delivery of complex and politically charged projects. His experience ranges from intensive urban revitalization redevelopments, to the Ice District in Edmonton, to creating resiliency in Hull, UK, to redevelopment of the Alberta Legislature Grounds, to the Saskatoon City Centre Plan, and the Hunts Point Plan, Bronx, New York. Simon has also been the lead on the creation of many master planned communities, brownfield and transit-oriented developments.  

Larisa Ortiz

Principal, Larisa Ortiz Associates

Larisa Ortiz is Principal of Larisa Ortiz Associates (LOA), an award‐winning downtown retail advisory firm, and a Mayoral appointee to the New York City Planning Commission. Since founding LOA in 2008, Larisa has developed retail and implementation strategies for over 200 districts worldwide. Larisa is the author of “Improving Tenant Mix: A Guide for Commercial District Practitioners” (International Council of Shopping Centers, 2015) and “Real Estate Redevelopment and Reuse” (International Economic Development Corporation, 2000) and the editor of The Commercial District Advisor blog and e‐newsletter, a free publication distributed quarterly to over 3,500 practitioners around the globe. A Watson Fellow and Fulbright Scholar, Larisa holds a Masters in City Planning from the Massachusetts Institute of Technology (MIT).  

Akshay Pottathil

Co-Director, Center for Information Convergence & Strategy (CICS) at San Diego State University

Pottathil is a strategist with extensive experience in developing public-private partnerships. He has a proven ability to conduct accurate needs analysis, assess technical capabilities, conduct strategic planning, build and motivate teams, and manage high-risk/high-reward projects. At San Diego State University, he was honored with the “Faculty of the Year” award in the Homeland Security program and has been granted multiple Presidential Leadership Fund awards. His efforts have spanned across North America, Europe, the Middle East, and South East Asia. Pottathil serves as BORDERPOL's Vice President for Technology and as Co-Director of San Diego State University’s Center for Information Convergence and Strategy (CICS), in addition to other academic and non-academic appointments.  

Janet Marie Smith

Senior Vice President, Planning & Development, Los Angeles Dodgers

Janet Marie Smith was named Dodgers’ senior vice president of planning and development in 2012. Since then, she has overseen large-scale improvement projects at Dodger Stadium and Campo Las Palmas. Smith is best known for her work on the construction and design of Oriole Park at Camden Yards, which set the standard for a new wave of ballparks after its opening in 1992. Smith also served as senior vice president of planning and development for the Boston Red Sox, president of Turner Sports and Entertainment Development, and vice president of planning and development for the Atlanta Braves.  
   

Get a Taste Of Last Year

Watch videos from previous Master Talk sessions by visiting our YouTube channel.

 

Newcomers Reception

Wednesday, October 24, 2018 | 5:30 pm –  6:15 pm

Location: San Antonio Marriot Rivercenter, Rio Vista

This reception, designed for new IDA members or first-time conference attendees, is a great way to network with other newcomers. Seasoned IDA members and staff will be available to answer any questions about the conference or IDA in general.

 

NEW in 2018! IDA Conference Attendee Mentor Program

Is this your first time attending an IDA conference? We have designed a new program to match you with a mentor one month prior to attending the IDA Annual Conference & Tradeshow in San Antonio, Texas October 24-26, 2018. You will be notified via email by your mentor to set up a time to either talk on the phone or meet at the conference once you arrive in San Antonio. Sign up by filling out your registration form and checking the box “Match me with a Mentor.” Questions? Email registration@downtown.org.


Opening Reception

Wednesday, October 24, 2018 | 6:30 pm –  8:00 pm

Location: Maverick Plaza at La Villita at 418 Villita Street

Sponsored by Centro San Antonio and City of San Antonio – Center City Development and Operations

Celebrate the opening of the 64th Annual Conference & Tradeshow at La Villita, San Antonio’s first neighborhood. Located on the south bank of the San Antonio River, this “little village” was originally a settlement of primitive huts for the Spanish soldiers stationed at the Mission San Antonio Valero (the Alamo). Today, La Villita has evolved into an artistic community hub featuring performing arts, theatre, dance, concerts and festivals, and is a center of life, laughter and celebration. Join IDA for an exclusive sneak peek of the Dia de Los Muertos festival while networking with other attendees.

La Villita is a short walk from the San Antonio Marriott Rivercenter Hotel. Please enter via the South Alamo Street entrance to access Maverick Plaza.

 


Closing Reception

Friday, October 26, 2018 | 5:30 pm –  7:00 pm

Location: The Historic Pearl Brewery Development at 303 Pearl Parkway

Sponsored by CPS Energy, Pape-Dawson Engineers, Inc. and Weston Urban

Close out the 2018 conference with a celebration at The Historic Pearl Brewery Development, a transformational adaptive reuse of a 1900s brewery into a self-sufficient, mixed-use “village” featuring office, residential, retail, dining and green spaces. Located north of downtown, this visionary development created a dynamic, pedestrian-oriented urban district that reflects the unique character and culture of San Antonio while revitalizing a landmark destination symbolic of San Antonio’s “retropolitan” movement.

Beginning at 5:15 pm, shuttles will depart from the Marriott Rivercenter at 101 Bowie Street. Shuttles will loop continuously until 10:00 pm stopping at the Marriott Rivercenter, the Hilton Palacio Del Rio and The Pearl District – stay after the reception and enjoy Pearl shopping and dining options on your own! Download a map of The Pearl.


Tours & Workshops

We have planned our pre-conference tours to utilize the new urban place management domains created to recognize the various roles of a professional place manager and how those roles inspire places that anchor the well-being of towns, cities, and regions around the world. Each tour will provide unique moments that define “Retropolitan: The New American City.” Experience San Antonio as the city celebrates 300 years with grassroots initiatives, globally recognized cultural experiences, and transformative partnerships that will carry the city into the next 300 years.

Pre-conference tours and workshops fill up quickly. If you did not previously register for a tour or workshop, contact the registration team at registration@downtown.org to add it to your itinerary.

 

Pre-Conference Workshops

Historic Preservation as a Partner in Downtown Development ($75)
Wednesday, October 24
8:30am – 11:30am

Location: Conference Room 1

In this pre-conference workshop you will learn about why historic preservation is important in protecting community character, the importance of stakeholder involvement, and the resources and tools needed to be successful in historic preservation. Learn about San Antonio’s unified vision for its downtown and how it underscores the importance of preserving historic buildings, unique character, and the San Antonio River as treasured assets. Through local preservation programs and State and Federal resources and incentives, the rehabilitation of existing and historic buildings has become not only more feasible but also a desirable approach for real estate developers. You will also learn about Oregon Heritage, the states preservation agency, which commissioned a national research project that identified 150 different public-sector grants and incentives that support heritage, history and downtown organizations.  You will learn about the ten more effective grant and incentive programs that you can convey to your state’s historic preservation office to encourage them to add to their toolbox.

Presenters: Shanon Miller, Historic Preservation Officer, City of San Antonio, San Antonio, TX; James Lindberg, Vice President of Research and Policy, National Trust for Historic Preservation, Denver, CO; and Donna Ann Harris, Principal, Heritage Consulting Inc., Philadelphia, PA

Domain: Planning, Design and Infrastructure

CM | 3

 

Downtown Marketing from the Intersection of People & Technology ($75)
Wednesday, October 24
8:30am – 11:30am

Location: Conference Room 3

From target personas to pairing media and communications with the “customer journey” – in this session we’ll tackle marketing planning approaches, trends like automation, the diffusion of social media, Gen Z & more. Session attendees will learn how to reduce marketing waste, connect with their target markets where and when they need them, and learn about a sea change in visitor behavior that will impact your marketing planning for years to come.

Presenters: Josh Yeager, Partner, Bright Brothers Strategy Group, Philadelphia, PA and David Romako, Partner, Bright Brothers Strategy Group, Phoenix, AZ

Domain: Marketing, Communication and Events

 

The Buck Stops Here! Managing Board and Staff for Impact and Effectiveness ($75)
Wednesday, October 24
12:30pm – 3:30pm

Location: Conference Room 1

Understanding your role as a CEO, Executive Director or Board member can be a challenge at times. In this session, you’ll learn from three seasoned experts in the urban place management profession that will share best practices of roles and responsibilities of the CEO/Executive Director, Board of Directors, and staff. The focus areas will include leadership roles, governance obligations and financial responsibilities and real-life examples will be used to demonstrate how healthy organizations operate and make good decisions. Specifically, you’ll learn how to use evaluation tools, policies and procedures, and strategic planning to take your organization to the next level, in addition to understanding the basic legal, fiscal and operating responsibilities of a Board, its CEO and an organization.

Presenters: Kimberly Bares, President, Place Consulting, Chicago, IL; Maggie Campbell, Director of Urban Experience, MIG, San Diego, CA; and Abel Rodriguez, CFO, Chicago Loop Alliance, Chicago, IL

Domain: Organizational Management

 

Pre-Conference Tours

All tours are meeting at the San Antonio Marriott Rivercenter Lobby, First Floor, Commerce Street Entrance

Golf Outing ($150)
Wednesday, October 24
6:15am – 1:00pm

You will be picked up by a shuttle to tee off for 7:00 am, a light breakfast will be provided prior to heading out onto the course. At The Quarry Golf Course in San Antonio, you will be challenged and rewarded in many ways. The front nine plays in a links-style format and features rolling hills, native grasses and immaculate greens. The back nine lays out in a 100-year-old quarry pit. With elevated tee boxes and shots that will fly over large expanses, you will definitely love your experience at San Antonio’s premier golf course, The Quarry.

Tee time: 7:00am


A Community Approach to Homelessness – Bus Tour to Austin, TX (SOLD OUT)  

Wednesday, October 24
7:15 am – 3:30 pm
Like most cities, Austin faces huge challenges when it comes to finding solutions for the growing population of individuals experiencing homelessness. You will see and learn about our network of service providers firsthand, including a new downtown affordable housing project with 135 efficiency studio apartments. The highlight of the tour will be a visit to Community First Village. You will hear from the founder, Alan Graham and tour this first-of-its-kind community. You will gain insights and have an honest look at the challenges, successes, failures and new ways we are finding solutions.

Domain: Public Space Management and Operations

 

Westside Murals Bike Tour (SOLD OUT)
Wednesday, October 24
8:30am – 11:30am
The historic buildings and neighborhoods of San Antonio’s Westside provide both a sense of place and community. The Westside is a diverse neighborhood characterized by locally run shops known as tienditas, pretty Catholic churches, 1920s shotgun homes, and the occasional turn-of-the-century Queen Anne ornamentation. But what really distinguishes the neighborhood is its mural collection, featuring 56 murals to date, splashed across its shop facades, community centers, and brick walls. More than mere artworks, the murals serve to illustrate cultural selfhood, celebrating the neighborhood’s Chicano character and laying claim to a distinctly Mexican-American identity. Bikes will be provided, please plan accordingly.

Domain: Public Space Management and Operations

 

Mission Reach Bike Tour (SOLD OUT)
Wednesday, October 24
8:30am – 11:30am
Since prehistoric times, the San Antonio River has been a vital resource to the inhabitants of the San Antonio River Basin and has greatly contributed to the rich history of the area. On this bike tour, we will explore the Mission Reach Ecosystem Restoration and Recreation Project, which has transformed an eight-mile stretch of the San Antonio River into a thriving ecosystem as well as a local favorite for outdoor activities such as biking, walking, fishing and kayaking. Bikes will be provided, please plan accordingly.

Domain: Planning, Design and Infrastructure

 

Riverwalk Architecture Barge Tour (SOLD OUT)
Wednesday, October 24
9:00am – 11:00am
An inspiration to designers and engineers worldwide, the San Antonio River Walk (or Paseo del Rio) is a linear public park that wears many hats – a major tourist destination that draws several million visitors annually, effective engineered flood control, diverse showcase of Texan plants and art, and beloved local parade and programming site. Join us for a fun-filled river barge tour exploring the iconic destination described by Pulitzer Prize-winning American journalist Ernie Pyle as “The American Venice.”

Domain: Planning, Design and Infrastructure

 

UNESCO World Heritage Missions Bus Tour ($75)
Wednesday, October 24
9:00am – 2:30pm
Built by Franciscan missionaries in the 18th century to illustrate the Spanish crown’s efforts to colonize, evangelize and defend the northern frontier of New Spain, the San Antonio Missions are an interweaving of Spanish and Coahuiltecan cultures. The modern city of San Antonio owes its existence to its rich mission heritage. Guests of this tour will have a rare opportunity to see all five historic mission sites and learn from the incredible path to UNESCO designation and the strategic coordination for preserving these international treasures for generations to come. This tour includes lunch. Vegetarian & gluten free options available.

Domain: Policy and Advocacy

 

Riverwalk Architecture Barge Tour (SOLD OUT)
Wednesday, October 24
12:30pm – 2:30pm
An inspiration to designers and engineers worldwide, the San Antonio River Walk (or Paseo del Rio) is a linear public park that wears many hats – a major tourist destination that draws several million visitors annually, effective engineered flood control, diverse showcase of Texan plants and art, and beloved local parade and programming site. Join us for a fun-filled river barge tour exploring the iconic destination described by Pulitzer Prize-winning American journalist Ernie Pyle as “The American Venice.”

Domain: Planning, Design and Infrastructure

 

The Downtown Cultural Corridors Bus Tour (SOLD OUT)
Wednesday, October 24
12:30pm – 3:30pm
Join us as we explore the corridors and communities that make up the greater Downtown of San Antonio. Neighborhoods such as the King William Historic District, Southtown Arts District, Zona Cultural, Guadalupe Cultural Arts District, the Pearl, Broadway Cultural Corridor and finally the Eastside Promise Zone. All offer abundant historical and cultural stories, major public and private redevelopment efforts, and representation of our city’s heritage and appeal.

Domain: Planning, Design and Infrastructure

 

Hops & History Brewery Bus Tour (SOLD OUT)
Wednesday, October 24
12:30pm – 3:30pm
San Antonio is rich with a history of hops and barley. The city has undergone a craft beer revival, but its German settlers and natural spring water made it a hub of beer production early on. Join us for a fun and insightful tour of the breweries downtown where we will examine the rich history and impact of the brewing industry and celebrate current and future ventures in the local brewing economy. There will be plenty of sampling along the way! (21+ only)

Domain: Economic Development

 

Mobile Workshops

All tours are meeting at the San Antonio Marriott Rivercenter Lobby, First Floor, Commerce Street Entrance

Preservation & Protection – The King William Historic Neighborhood (SOLD OUT)
Thursday, October 25
8:00am – 10:00am
Explore the sprawling 25 blocks of Downtown San Antonio distinguished as the King William Historic District. 19th-century residences have been preserved and often reincarnated into cafés, art galleries, museums and shops. Prominent German merchants originally settled this district and brought with them a distinct architectural style. Zoned as the state’s first historic district, it remains a fashionably eclectic neighborhood thanks to the collaborative efforts and thoughtful planning of the San Antonio Conservation Society, the King William Association, and the City’s Office of Historic Preservation. *This is a walking tour; please plan accordingly.

Domain: Planning, Design and Infrastructure

 

San Pedro Creek Linear Park – Flowing with a Purpose (SOLD OUT)
Thursday, October 25
8:00am – 10:00am
On this walking tour, learn about the magnificent history of San Pedro Creek and soak in the sights and sounds of the city’s vibrant culture while strolling along the banks of a beautifully restored ecosystem teeming with inspired art, splendid paseos, iconic pavilions, places of respite and cultural reflections. In total, construction on the San Pedro Creek Culture Park will add more than 60,000 linear feet of new walls, replace eight street bridges and all associated utilities while adding four miles of walking trails and 11 acres of landscaping. In addition to safely conveying floodwaters, low impact design elements are improving water quality and restoring the natural habitat, and once complete, is expected to spur a $1.5 billion economic impact. *This is a walking tour; please plan accordingly.

Domain: Planning, Design and Infrastructure

 

The Pearl – How a Historic Brewery Transformed a City (SOLD OUT)
Thursday, October 25
1:00pm – 3:00pm
After 15 years lying derelict, the creative re-imagining of the Pearl, a 26-acre brownfield site and its neglected historic structures, has drawn international recognition while curating a rich mix of new residents, local businesses, retail and non-profits, emphasizing community, conservation and local economic development. The Pearl Brewery Redevelopment is a sustainable destination that maintained its iconic identity, upholding the legacy of the historic brewery while radically re-purposing key components of the complex. Learn from the public and private partners, developers and placemakers on how this once abandoned brewery has become a catalyst for Downtown San Antonio.

Domain: Marketing, Communication and Events

 

Haven for Hope – Radical Compassion to Homelessness Bus Tour (SOLD OUT)
Thursday, October 25
1:00pm – 3:00pm
Haven for Hope is a 22-acre campus for people who are experiencing homelessness that uses a one-of-a-kind approach, radically increasing accessibility and efficiency of resources. The Haven for Hope “one stop” design was born after 18 months of research of over 200 homeless shelters across the country. Working together with over 90 partner agencies, Haven for Hope addresses common causes of homelessness including lack of affordable housing, unemployment, underemployment, mental illness and substance abuse. Explore the benefit of agency partnerships, emergency shelter and outreach efforts (street and encampments), as well as the recent tactics used to meet the guidelines to declare an end to Veteran Homelessness within San Antonio.

Domain: Public Space Management and Operations

 

Tex-Next – Creative City of Gastronomy (SOLD OUT)
Thursday, October 25
3:15pm – 5:00pm
In 2017, the United Nations Educational, Scientific and Cultural Organization (UNESCO) honored the city of San Antonio among its worldwide Creative Cities Network as a designated Creative City of Gastronomy, only the second city in the U.S. to earn this distinction, and the first in Texas. San Antonio’s culinary heritage is significant for its confluence of many world cultures such as Mexican, Spanish, German and French, as well as its geology and geography. Learn from world famous local chefs on what makes the San Antonio culinary economy unique and explore the new culinary project investment of $7.6 million in Historic La Villita, one of the first neighborhoods in San Antonio.

Domain: Economic Development

 

Downtown Tech Trek (SOLD OUT)
Thursday, October 25
3:15pm – 5:00pm
The emerging downtown Tech District is home to incubators, co-work spaces, startups, digital design agencies, enterprise tech firms and coding schools. Newly formed and quickly growing, the district is home to Google Fiber, Geekdom, and the Center for Applied Science & Technology (CAST) High School, downtown’s oldest career-themed high school focused on coding, cybersecurity, gaming, entrepreneurship and business. Learn from the catalytic thought leaders and developers behind the tech movement and their strategy to position downtown and the city as a trailblazer for several emerging high growth industries including Internet infrastructure, cybersecurity, and biotech, as well as Internet software and services space. *This is a walking tour; please plan accordingly.

Domain: Economic Development

 

The Alamo Master Plan – Reimagining the Alamo (SOLD OUT)
Friday, October 26
10:15am – 12:15pm
The Alamo, known formally as Mission San Antonio de Valero, is one of the most recognized and most visited historic sites in the State of Texas. Explore the unprecedented partnership between the City of San Antonio, the State of Texas General Land Office, and the private Alamo Endowment to create a new vision for the future and raise the necessary funds for its implementation. The goal of this master plan is to reverse the decline, restore the reverence and dignity of the site, and recapture and celebrate its real identity, based on evidence and the best principles and practices of heritage conservation planning and design. *This is a walking tour; please plan accordingly.

Domain: Planning, Design and Infrastructure

 

Haven for Hope – Radical Compassion to Homelessness Bus Tour (SOLD OUT)
Friday, October 26
10:15am – 12:15pm
Haven for Hope is a 22-acre campus for people who are experiencing homelessness that uses a one-of-a-kind approach, radically increasing accessibility and efficiency of resources. The Haven for Hope “one stop” design was born after 18 months of research of over 200 homeless shelters across the country. Working together with over 90 partner agencies, Haven for Hope addresses common causes of homelessness including lack of affordable housing, unemployment, underemployment, mental illness and substance abuse. Explore the benefit of agency partnerships, emergency shelter and outreach efforts (street and encampments), as well as the recent tactics used to meet the guidelines to declare an end to Veteran Homelessness within San Antonio.

Domain: Public Space Management and Operations

 

Hemisfair – More Than A Park (SOLD OUT)
Friday, October 26
1:00pm – 3:00pm
Through the efforts of Hemisfair Park Area Redevelopment Corporation (HPARC) and the Hemisfair Conservancy, the former site of the 1968 World’s Fair will be transformed into a series of three parks in the heart of downtown. Building upon a special past, the goal is to provide an inspiring urban park that all San Antonians will enjoy. This tour will explore the first redevelopment park Yanaguana Garden, an active play environment designed for all ages and ability levels as well as the seven principles effectively guiding all decisions in the redevelopment process – connectivity, development, green space, balance, preservation, sustainability and leadership. *This is a walking tour; please plan accordingly.

Domain: Planning, Design and Infrastructure

 

The University of Texas at San Antonio – Urban Future Lab ($25)
Friday, October 26
1:00pm – 3:00pm
To address challenges and explore the rapidly changing dynamics of urban futures and how they relate to local economies and civic life, the University of Texas at San Antonio (UTSA) founded the Urban Future Lab. Housed within the UTSA College of Architecture, Construction and Planning on the downtown campus, the interdisciplinary think-tank functions as a research and teaching laboratory and claims a leading role in determining the future of San Antonio’s built environment. The Urban Future Lab employs three guiding principles: Dialogue, Geography, Design-Citizen Agency and Public Interest Design. *A portion of this tour is on foot; please plan accordingly.

Domain: Economic Development

 

Haven for Hope – Radical Compassion to Homelessness Bus Tour (SOLD OUT)
Friday, October 26
1:00pm – 3:00pm
Haven for Hope is a 22-acre campus for people who are experiencing homelessness that uses a one-of-a-kind approach, radically increasing accessibility and efficiency of resources. The Haven for Hope “one stop” design was born after 18 months of research of over 200 homeless shelters across the country. Working together with over 90 partner agencies, Haven for Hope addresses common causes of homelessness including lack of affordable housing, unemployment, underemployment, mental illness and substance abuse. Explore the benefit of agency partnerships, emergency shelter and outreach efforts (street and encampments), as well as the recent tactics used to meet the guidelines to declare an end to Veteran Homelessness within San Antonio.

Domain: Public Space Management and Operations

 

Comida, Commerce & Culture – Zona Cultural District (SOLD OUT)
Friday, October 26
3:15pm – 5:00pm
The western face of San Antonio’s historic downtown has won newfound recognition as the state’s newest metro cultural district. The Zona Cultural’s 44 contiguous blocks include San Pedro Creek, Main Plaza, San Fernando Cathedral, Plaza de Armas, the Spanish Governor’s Palace, Market Square, and Alameda Theater, among many other historic structures and places. Within the district is also a section of West Commerce that will receive a “complete street” update, transforming the concrete canyon into a multi-modal street that connects downtown to 60 “cultural assets” identified in the cultural district. *A portion of this tour is on foot; please plan accordingly.

Domain: Planning, Design and Infrastructure

 

Activate Houston Street Initiative – A Placemaking Action Plan (SOLD OUT)
Friday, October 26
3:15pm – 5:00pm
Houston Street was once a retail mecca so exclusive it rivaled Fifth Avenue in New York City. However, despite being a major artery into downtown, it became all but dead between 1975 and 2000. Activate Houston Street is an initiative tasked with the goal of creating a placemaking-based action plan for reinvigorating the corridor. The plan includes stakeholder and community feedback gathered through a series of workshops using participatory decision-making processes and strategies to mitigate the perceived lack of access or parking along the corridor, infill development, activation of empty storefronts, and developing a robust communication campaign to ultimately attract more users to the corridor. *This is a walking tour; please plan accordingly.

Domain: Public Space Management and Operations

 


Retropolitan: The New American City

The International Downtown Association (IDA) and co-host, Centro San Antonio, proudly present the IDA 64th Annual Conference & Tradeshow, themed “Retropolitan: The New American City,” October 24-26, 2018 in San Antonio, Texas. Celebrating its 300th anniversary, San Antonio exemplifies the growing “retropolitan” movement nationwide – preserving a rich and diverse cultural history, while looking toward the future.

For decades, urban place management professionals have acted as leaders of their communities by undertaking the strategic and visionary work of city building. The 2018 conference will be organized around IDA’s 7 official knowledge domains, recognizing the distinct areas of professional practice used to shape vibrant urban districts which anchor the well-being of towns, cities, and regions around the world.

DOMAIN: Economic Development

How We Do Economic Development: Best Practices and Trends from IDA’s Economic Development Top Issues Council  

Thursday, October 25 | 8:30am – 10:00am

IDA’s Economic Development Top Issues Council has been working throughout 2018 to compile research on how downtown organizations engage and practice economic development. See how your downtown stacks up. Learn about cutting edge programs and policies that downtown organizations are using to advance their economic development agendas. Find out about the top trends and issues facing downtowns in the area of economic development. If your downtown has an economic development program or if you are considering adding such a program, you will want to hear about the research findings and results from this IDA Top Issues Council. CM I 1.5

Moderator: Cynthia Stewart, Vice President, Municipal and Intergovernmental Affairs, ICSC, New York, NY
Speakers: Gary Ferguson, Executive Director, Downtown Ithaca Alliance, Ithaca, NY; Brett Roler, Vice President of Planning and Dev., Downtown Memphis Commission, Memphis, TN; and Amanda Elliott, Redevelopment Administrator/Heritage District Liaison, Office of Economic Development, Gilbert, AZ

 

Innovative Approaches to Commercial Office Tenant Attraction and Engagement

Thursday, October 25 | 1:30pm – 3:00pm

Over the years, there have been a natural and gradual expansion of BIDs’ roles to influence the commercial vitality of their communities.  BIDs cannot afford to sit on the sidelines; they must be active change agents to ensure that the desired business mix is achieved, that occupancy levels are optimal, and that the district is a reliable investment opportunity.  Hear from three BIDs that are attracting new commercial office tenants to their districts. CM I 1.5

Moderator: Neil Albert, President and Exec. Dir., Downtown DC BID, Washington, DC
Speakers: Mary-Claire Burick, President, Rosslyn BID, Arlington, VA; Davon Barbour, Senior Vice President Economic Development, Downtown Partnership of Baltimore, Baltimore, MD; Regina Myer, President, Downtown Brooklyn Partnership, Brooklyn, NY; and Simon O’Byrne, Senior Vice President, Community Development, Stantec’s Urban Places, Edmonton, AB

 

How Data Guides Your Future – Experience from Abroad
Thursday, October 25 | 1:30pm – 3:00pm

What are the key interventions to secure the sustainability of your downtown? How do you prioritise decisions? A $1.3 million research study in the UK provides insight. It identifies the 25 key local interventions that BIDs should take. Using pedestrian flow counts, the research has also identified four types of centres with differing usage patterns and needs. Find out about the new classification of centres and why the new evidence-based decision-making approach is being adopted. CM I 1.5

Speakers: Gemma Noble, Global VP Sales and Marketing, Springboard, Inc., London, England; Dr. Steve Millington, Director, Institute of Place Management, London, England

 

Thinking Outside the (Big) Box: New and Better Approaches to Retail Market Analysis

Thursday, October 25 | 3:30pm – 5:00pm

Trade area radii. Median incomes. Sales-leakage data These might serve as useful starting points for a retail market analysis, but they are also severely flawed and/or woefully inadequate as tools for both assessing the potential of densely-developed, mixed-use urban places as well as understanding how exactly to realize that potential. In this practical “how-to” workshop, we explain — in accessible language and with Downtown San Antonio as a laboratory — where and why the standard methodology falls short, and take participants step-by-step through an alternative approach that they can use to develop a realistic and implementable retail strategy for their own districts. CM I 1.5

Speakers: Michael Berne, President, MJB Consulting, Berkeley, CA and Laurel Brown, CEO, Greater Jamaica Development Corp, Jamaica, NY

 

Innovation Districts 2.0: Lessons Learned from Early Adopters and Future Action

Friday, October 26 | 10:30am – 12:00pm

Dozens of cities have designated specific neighborhoods as “innovation districts.” These districts have three essential components: anchor institutions, entrepreneurs and amenities. While some pieces of a district may emerge organically, activating a district to benefit the entire city requires purposeful action and leadership. CM I 1.5

Moderator: Scott Andes, Program Director, National League of Cities, Washington, DC

Speakers: Sean Luther, Executive Director, InnovatePGH – The Pittsburgh Innovation District, Pittsburgh, PA and Katy Boren, President & CEO, Oklahoma City Innovation District, Oklahoma City, OK

 

Form Follows Finance: Unplugging Economic and Planning Barriers

Friday, October 26 | 1:30pm – 3:00pm

Data visualizations, economic impact modeling and policy hacks, oh my!  This session is a must for anyone interested in the intersection of downtown economic development, placemaking, Smart Growth and regional infrastructure development.  Participants will learn about cutting edge applications of geoaccounting, design and ninja policy moves in downtown Durham, NC and Minneapolis, MN. CM I 1.5

Speakers: Joe Minicozzi, AICP, Principal, Urban3, Asheville, NC; Nicole J. Thompson, President/CEO, Downtown Durham, Inc., Durham, NC; and Lisa Middag, Director, Nicollet Activation for Minneapolis Downtown Improvement District, Minneapolis, MN

 

If You Build It, They Will Come – Building and Promoting Your Retail Destinations

Friday, October 26 | 3:30pm – 5:00pm

This session delves into attracting a consumer base in the changing retail environment through the creation of specific economic development initiatives and strategic destination marketing to drive traffic. Using two case studies, the Selden Market and Glebe Spree 150, presenters will discuss the relationship between building retail spaces and promoting those places to draw consumers again and again. Whether an overall market area or a singular marketplace, it is vital retail destinations have the ability to attract businesses that then build a reputation for visitors and consumers. CM I 1.5

Speakers: Mary Miller, President & CEO, Downtown Norfolk Council, Norfolk, VA and Andrew Peck, Executive Director, Glebe BIA, Ottawa, ON

 

DOMAIN: Planning, Design and Infrastructure

Taking the Pulse of Downtown: Diagnosis and Treatment

Thursday, October 25 | 8:30am – 10:00am

What’s working? What needs work? A panel of speakers will present real-world conditions in downtown settings to illustrate how communities across the country are keeping their downtowns healthy by implementing a range of simple and high-tech solutions. The session will also include tips for improving downtown retail sales. This session is an opportunity to share ideas and solutions that participants can take home for application in their communities. CM I 1.5

Speakers: Robert Gibbs, AICP, ASLA, CNU-A, President, Gibbs Planning, Birmingham, MI; Rod Arroyo, AICP, Partner and Director of Community Planning, Giffels Webster, Detroit, MI and Jill Bahm, AICP, Principal Planner, Giffels Webster, Birmingham, MI

 

Zoning and Regulations for Retail Vitality

Thursday, October 25 | 1:30pm – 3:00pm

Successful retailers must exhibit creativity to thrive in a rapidly changing retail environment yet, concepts like breweries, retailers that offer educational classes, and small scale artisanal food manufacturers frequently get tripped up with code violations, parking requirements, and special permits that make it hard to compete. This session brings together national experts and practitioners to provide guidance and ensure your codes and regulations align with the new retail reality. CM I 1.5

Speakers: Larisa Ortiz, Principal, Larisa Ortiz Associates and New York City Planning Commissioner, Jackson Heights, NY; Craig Lewis, FAICP, LEED AP, CNU-A, Principal, Stantec, Charlotte, NC; Sara C. Bronin, AIA, JD, Chair, City of Hartford Planning & Zoning Commission, Hartford, CT; and Bob Zuckerman, Executive Director, South Orange Village Center Alliance, South Orange, NY

 

The AV Future is Now to See

Thursday, October 25 | 3:30pm – 5:00pm

Through case studies in more than 10 locations, participants will learn about community speed AVs now ready for the streets and ways to prepare their cities for AVs. Special attention will be paid to transformational opportunities for economic growth, re-envisioning place and expanding mobility for all. Together the panelists will provide a “road app” for sound AV deployment including use and business cases, funding sources, and more. CM I 1.5

Moderator: David Dixon, FAIA, Vice President and Planning and Urban Design Leader, Stantec’s Urban Places, Boston, MA

Speakers: Kelley Coyner, Mobility Innovator, Mobility e3, Arlington, VA; Alisyn Malek, COO, May Mobility, Ann Arbor, MI

 

Taming the Beast: Rethinking Transportation Infrastructure in our Downtowns

Friday, October 26 | 10:30am – 12:00pm

While transportation infrastructure provides the life blood of most downtowns, it can also create barrier and blighting effects. Today, many cities are reevaluating the presence of transportation infrastructure and weighing the benefits of keeping, removing or modifying this infrastructure to enhance the livability, walkability and quality of life found in downtown communities. Join our panelists in a discussion about how to hold a meaningful dialog about legacy infrastructure, design interventions to soften the presence of infrastructure to make it a better neighbor, and how to keep people coming downtown when infrastructure is being revitalized, redesigned or removed. CM I 1.5

Moderator: Trent Lethco, AICP, Leader Americas Transport Consulting, ARUP, New York, NY

Speakers: Jordan Polon, Executive Director, Hartford BID, Hartford, CT; Paul MacKinnon, Executive Director, Downtown Halifax Business Commission, Halifax, Nova Scotia; and Pierre Sainte-Marie, ing., urb., MBA, Chef de division, Montréal, Québec

 

Trash Talks: Approaches for a Waste-Free Public Realm

Friday, October 26 | 10:30am – 12:00pm

The cleanliness of a neighborhood’s streets and sidewalks is one of the most visible metrics by which urban place management organizations are evaluated. BIDs get firsthand experience with the impacts of too much trash on budgets, pedestrian activity, and business retention. Practitioners will share learnings on moving towards a sustainable and waste-free public realm by partnering with property owners and businesses and implementing innovative solutions. CM I 1.5

Moderator: Rebecca E. Karp, Principal, Karp Strategies, New York, NY

Speakers: Monica Munn, Director of Economic Development, Union Square Partnership, New York, NY; Gerren G. Price, Director of Public Space Operations, DowntownDC BID, Washington, DC; and Amy Lego, Executive Director of Operation Downtown, Greater Des Moines Partnership, Des Moines, IA

 

Sizzling Second Tier Cities: Action Plans Reshaping Downtowns

Friday, October 26 | 1:30pm – 3:00pm

Second tier cities are heating up and market-based action plans can provide a catalyst to reshape downtowns. Hear how Reno NV, Evansville IN and London ON all used recent downtown plans as a springboard to create energy and attract investment, thereby strengthening the role of downtown organizations that are rapidly becoming agents of change in each city. CM I 1.5

Moderator: Brad Segal, President, Progressive Urban Management Associates, Inc, Denver, CO

Speakers: Janette MacDonald, CEO and General Manager, Downtown London, London, Ontario; Cindy Carano, Executive Director of Community Relations, El Dorado Resorts, Reno, NV; and Josh Armstrong, Executive Director, Evansville Downtown Alliance, Evansville, IN

 

Urban Mobility: The Role of Urban Place Management Organizations in Prioritizing Connectivity in Downtowns

Friday, October 26 | 3:30pm – 5:00pm

Urban place management organizations are nimble in navigating transportation issues.  The session will discuss trends and how UMPOs play an essential role in planning and implementing projects that improve connectivity in city centers including public transportation, bike infrastructure, transportation network companies and autonomous vehicles.  Additionally, we will discuss how UMPOs assist transportation projects at every level – working with the community during the concept stage; working with government entities on the planning stage; working with transportation agencies on funding and implementation stage. CM I 1.5

Moderator: Jason Schrieber, AICP, Senior Principal, Stantec’s Urban Places

Speakers: Luis O. Cardona, Director, Economic Development, Downtown Partnership of Baltimore, Inc., Baltimore, MD and Alexandria Sica, Executive Director, DUMBO Improvement District, Brooklyn, NY

 

DOMAIN: Public Space Management and Operations

User-Tailored Tracking: From Data Collection to Stakeholder Presentation

Thursday, October 25 | 8:30am – 10:00am

Urban district management organizations do not always have technology staff capable of in-depth analyses and database development; if they do, they might collaborate with less tech-savvy partners who are responsible for data collection and tracking. This presentation explores simple and creative methods of collecting and sharing data that can be tailored to the individual user, while holding the safety and security of sensitive data to high standards. CM I 1.5

Speakers: Amy Geren, Downtown Experience Liaison, Portland Downtown, Portland, ME; Dominic Long, Community Safety Manager, Downtown Vancouver BIA, Vancouver, BC; and James Anderson, Data Analyst and Visualization Specialist, Downtown Vancouver BIA, Vancouver, BC

 

Nighttime Economy: A Guide for Emerging, Growing and Established Nighttime Districts.

Thursday, October 25 | 8:30am – 10:00am

The members of the Nighttime Economy Top Issues Council will present their findings and explain their process in the drafting of the various facets of a healthy nighttime economy. Delve deeper into the four main topics discussed in the final Top Issues Council report: Nighttime Infrastructure, Social and community safety, Activation and Engagement, and Quality of Life Mitigation.

Speakers: Vincent Martinez, AICP, BID Operations Manager, Downtown Denver Partnership, Denver, CO; Ryan Smolar, BID Manager, Downtown Inc, Downtown Santa Ana, CA; Dominique Greco Ryan, Project Manager, Nighttime Economy, Downtown Development Board/Community Redevelopment Agency, City of Orlando, Orlando, FL; Laura Simon, Executive Director, Delray Downtown Development Authority, Delray Beach , FL; David Pensato, Executive Director, The Exchange District BIZ, Winnipeg, Manitoba

 

Hidden Treasures and Neglected Spaces

Thursday, October 25 | 3:30pm – 5:00pm

Public space and alley activation is the hot new topic around the globe. Come to this session to learn how different districts are activating their neglected public spaces and alleys and incorporating art. CM I 1.5

Speakers: Ken Herndon, Special Projects Coordinator, Louisville Downtown Partnership, Louisville, KY; Michael Edwards, President & CEO, Chicago Loop Alliance, Chicago, IL; and Todd Dangerfield, LEED AP BD+C, Project Manager, Fort Collins DDA, Fort Collins, CO

Moderator: F. Philip Barash, Creative Director, Sasaki, Boston, MA

 

Dockless Bikes and Scooters: The New Frontier

Friday, October 26 | 10:30am – 12:00pm

Attend this session to learn how other downtown districts are working through the challenges and opportunities of dockless bikes and scooters. CM I 1.5

Speakers: Casey Burack, Esq., General Council & VP, Government Affairs, Downtown Austin Alliance, Austin, TX; Laura Dierenfield, Division Manager, Active Transportation and Street Design Division, City of Austin/ Austin Transportation Department, Austin, TX; Elliott McFadden, Executive Director, Austin B-cycle, Austin, TX; Dustin Bullard, Vice President – Public Space and Design, Downtown Dallas, Dallas, TX; Jared White, Manager II, Department of Transportation, City of Dallas, Dallas, TX; Jon Scholes, CEO, Downtown Seattle Association, Seattle, WA; Carl Hansen, Director of Advocacy, Bird, Santa Monica, CA; and Kathleen Rawson, CEO, Downtown Santa Monica, Inc., Santa Monica, CA

 

Parking is Changing – How and Why Your Downtown Organization Must Be Involved

Friday, October 26 | 3:30pm – 5:00pm

Parking has changed more in the last 5 years than perhaps the previous 25 years combined. In this session, we will review the findings of the Top Issue Councils Report on Parking during a panel discussion. Hot topics such as Transportation Network Companies (TNC’s) electric vehicles, autonomous vehicles, mobility/transportation demand management, curb lane management, compliance versus enforcement, adaptive reuse, and harnessing data will be discussed. Lastly, we will dive into some real-world examples of what is working best right now and what isn’t. CM I 1.5

Moderator: Eric Abel, Event Manager, Parking Today Media, Parking Industry Expo, Los Angeles, CA

Speakers: Andrew Thomas, Executive Director, Westwood Village Improvement Association, Los Angeles, CA; Adam Jones, Vice President, Downtown Tempe Authority, Inc., Tempe, AZ; and Samantha Chaloupka, Area Manager – Parking Services, Downtown Tempe Authority, Inc., Tempe, AZ

 

Redesigning and Improving Homeless Services Through Effective Collaboration

Friday, October 26 | 3:30pm – 5:00pm

Come to this session to learn how to create and sustain effective partnerships between diverse organizations to create innovative solutions to unique problems surrounding homelessness. CM I 1.5

Moderator: Kerry Morrison, Executive Director, Hollywood Property Owners Alliance, Los Angeles, CA

Speakers: Camille Winnie, Director of Community Services, Downtown SLC Alliance, Salt Lake City, UT; Kathleen Eriksen, President and CEO, Downtown Tucson Partnership, Tucson, AZ; and Derek Bock, COO, Voortrekker Road CID, Cape Town, South Africa

 

DOMAIN: Leadership Development

Preparing for the C-Suite

Thursday, October 25 | 3:30pm – 5:00pm

Cultivate the “soft” skills necessary for professionals desiring a spot in the C-Suite. Determine how you are viewed by current leadership and how to adjust the narrative when you are not the “heir apparent.” Master the art effective Story Telling and learn where and when to use it to your advantage. Turn conversations about specific professional experience into concise, compelling stories that cultivate your leadership status and resonate with the audience.

Speakers: Martita Mestéy, Diversity & Inclusion Partner, Winner Partners, New York, NY; Steven Oberhoffer, Managing Partner, Winner Partners, Baltimore, MD; and Tina Winner, Managing Partner, Winner Partners, St. Petersburg, FL

Panelists: Jennifer Brown, Executive Director, Flatiron/23rd Street Partnership, New York, NY; David Ginsburg, Senior Advisor, Gilman Partners and Ginsburg Enterprises, Cincinnati, OH (Former President & CEO, Downtown Cincinnati, Inc.); and Brian Kurtz, Executive Director, Tulsa Downtown Coordinating Council, Tulsa, Oklahoma

 

The Art of Leadership

Friday, October 26 | 1:30pm – 3:00pm

What does one do to practice the art of leadership? Our panel will create a vibrant conversation focused on the art of leadership. How do you motivate people? What does it take to build a championship team? How does a leader use conflict to build a stronger team producing better outcomes? This panel will discuss case studies that are directly applicable to your situation to show how you can improve your leadership art.

Moderator: Dr. Steven Goodwin, Founder & President, TurningWest, Chino Hills, CA
Speakers: Kraig Kojian, President & CEO, Downtown Long Beach Alliance, Long Beach, CA; Kate Joncas, Partner, PlaceStrategic, Seattle, WA; and Maggie Campbell, Director of Urban Experience, MIG, San Diego, CA

 

Untapped Allies

Friday, October 26 | 1:30pm – 3:00pm

We are all about downtowns.  Chambers are all about business advocacy and growth.  CVBs are all about the tourists and the wallets they bring to our places.  Is there crossover between our three entities?  Often we have very surface level relationships with our local Chamber of Commerce and Visitors Bureau.  It’s time for that to change.   Come to this session with your own ideas of extending these partnerships and learn how these three individuals are working to collaborate more effectively within their local triumvirate. CM I 1.5

Speakers: Kate Borders, Executive Director, Downtown Tempe Authority/Foundation, Tempe, AZ; and Aaron Nelson, President and CEO, Chapel Hill-Carrboro Chamber of Commerce, Chapel Hill, NC

 

Navigating Municipal Departments: What to Know Before Quitting Your Job Over Your Municipal Partner

Friday, October 26 | 3:30pm – 5:00pm

From coast to coast, BIDs and Downtown Associations find themselves having to circumvent the municipal process because it is bureaucratic, arduous or because they always say no. Believe it or not, municipal employees who oversee downtowns face similar challenges. From the panel, learn how they have learned to navigate the municipal process in order to get things done, streamline the process and build relationships that turn no into yes. CM I 1.5

Speakers: Amanda Elliott, Redevelopment Administrator/Heritage District Liaison, Office of Economic Development, Gilbert, AZ; Jennifer Lindley, Downtown Development Manager, Town of Queen Creek, AZ; Samantha Jackson, Senior Director of BID Services/Operations, Downtown Phoenix Partnership, Phoenix, AZ; and Leasa Gibbons, Executive Director, Regina’s Warehouse District, Regina, Saskatchewan

 

DOMAIN: Organizational Management

Things You Should Have Asked Before Saying Yes to Being a Board Member

Thursday, October 25 | 8:30am – 10:00am

Congratulations! You are on the Board of your downtown or neighborhood district association and about to begin a fascinating journey. The journey is not without its challenges, however, and this session is designed to help you successfully navigate the most common issues Board members face, including the strategic planning process, fiduciary obligations, and roles and responsibilities of being a member of an effective Board. This is your opportunity to ask questions and meet other Board members from around the globe.

Speakers: Kimberly Bares, President, Place Consulting, Chicago, IL; Kate Joncas, Partner, PlaceStrategic, Seattle, WA; and Abel Rodriguez, Director of Finance and Operations, Chicago Loop Alliance, Chicago, IL

 

BIDs, BIAs 2.0: Collective Learning and Collective Action

Friday, October 26 | 10:30am – 12:00pm

As the challenges facing our cities evolve, place management organizations within a single jurisdiction are banding together to solve them. Sometimes, BIDs/BIAs form associations to share knowledge and be more effective advocates. Other times, a governmental agency provides technical support. Come discuss how these entities are evolving: what forms they take, what tools they use to develop solutions, and what new organizational and legal structures need to be created. This panel will be a “report-out” of themes and discussions from the NYC IDA Ideas Forum July 30 and 31, 2018. CM I 1.5

Moderator: Tim Tompkins, President, Times Square Alliance, New York, NY

Speakers: Natalie Avery, Executive Director, DC BID Council, Washington, DC; John Kiru, Executive Director, Toronto Association of Business Improvement Arleaeas (TABIA), Toronto, ON; Kraig Kojian, President & CEO, Downtown Long Beach Alliance, Long Beach, CA; Kay Matthews, Executive Director, Ontario Business Improvement Area Association (OBIAA), Mississauga, ON; Elizabeth Studebaker, Neighborhood Investment Manager, Economic Development Department, City of San Diego, CA; and Blaise Backer, Deputy Commissioner, Neighborhood Development Division, NYC Department of Small Business Services, New York, NY

 

DOMAIN: Policy and Advocacy

Social Equity, Inclusion and the “Urban Renaissance”

Thursday, October 25 | 1:30pm – 3:00pm

Throughout 2018, the Inclusive Places Council explored the role of place management organizations in navigating challenges around social equity and inclusion in rapidly transforming cities. In this workshop the Inclusive Places Council will share toolkits and best practices around creating more inclusive public realm and organizations. We will also lead small group activities around the evolving role of Urban Place Management organizations in building more sustainable and inclusive urban economies. CM I 1.5

Speakers: Jamillah Jordan, Director of Social Equity and Inclusion, MIG, Inc., Berkeley, CA; Natalie Avery, Executive Director, DC BID Council, Washington, DC; Kevin Moran, Executive Director, Northern Liberties Business Improvement District, Philadelphia, PA; Megan Liddle Gude, Director of Historic South End, Charlotte Center City Partners, Charlotte, NC; Shanna Draheim, Policy Director, Michigan Municipal League, Lansing, MI; and Brian Douglas Scott, Principal, BDS Planning & Urban Design, Seattle, WA

 

The Value of U.S. Downtowns: Informing a Downtown Vitality Index

Friday, October 26 | 1:30pm – 3:00pm

The Value of U.S. Downtowns and Center Cities is a data-driven examination of downtowns’ role as engines of citywide vitality. This project is in its second iteration of a new, repeatable formula for calculating the value of downtown and makes the case that investing in downtown delivers powerful citywide and regional benefits. Urban centers are productive, exciting and full of potential- learn how IDA actually measures this. CM I 1.5

Speakers: Cathy Lin, Director of Research, International Downtown Association, Washington, DC; David Dixon, FAIA, Vice President and Planning and Urban Design Leader, Stantec’s Urban Places, Boston, MA; and Kris Larson, AICP, President & CEO, Downtown Raleigh Alliance, Raleigh, NC

 

Downtown’s Role in Achieving Equity and Mitigating Gentrification

Friday, October 26 | 3:30pm – 5:00pm

Given rapid growth, a strong economy and the changing demographics of cities, this session sets a framework for straight talk about the role that downtowns have in mitigating the impact of these changes, like gentrification, and displacement, and how it is affecting longstanding businesses and longtime residents.  Everyone should leave the session with a begging question: How can I contribute to achieving equity in my downtown or area of emphasis/interest? CM I 1.5

Moderator: Yvette Freeman, Senior Strategist, Progressive Urban Management Associates, Denver, CO

Speakers: Alysia Davis Osborne, AICP, Director of Historic West End, Charlotte Center City Partners, Charlotte, NC; Christian Martin, Executive Director, Lower Polk Community Benefit District, San Francisco, CA; and Patricia Barnes, Executive Director, Hastings North BIA, Vancouver, BC


DOMAIN: Marketing, Communication and Events

Place Branding Top Issues Council:  Best Practices and Lessons Learned

Thursday, October 25 | 8:30am – 10:00am

More than merely marketing campaigns, Place Branding explores the features that make your downtown or urban space unique among others: those quirky spaces and interesting places that define your urban experience. The best practices, lessons learned, and surprising tips can assist planners in defining strategies for physical manifestations of their community’s cultures in public spaces. The Council has compiled these findings into a report that shares best practices, lessons learned, and surprising tips about how to Brand Your Space in a powerfully authentic way! CM I 1.5

Speakers: Chad Emerson, President & CEO, Downtown Huntsville, Inc., Huntsville, AL; Jenny Starkey, Director of Marketing & Community Relations, Cherry Creek North BID, Denver, CO; Josh Yeager, Partner, Bright Brothers Strategy Group, Philadelphia, PA; and David Suls, AICP, Senior Director of Planning & Policy, Golden Triangle BID, Washington, DC

 

Engaging Millennials and Shoppers in the Digital Age

Thursday, October 25 | 1:30pm – 3:00pm

Millennials have built a reputation as the digital generation and although convenience and price are critical to keeping these customers, their spending patterns and lifestyle preferences suggest they also place value on personalized experiences and brand authenticity, both, in-store and online. This session brings together experts in the field of downtown marketing, website development, and Facebook marketing science to share best practice on successful downtown and small business marketing. CM I 1.5

Moderator: Nur Asri, AICP Candidate, Associate Larisa Ortiz Associates, Jackson Heights, NY
Speakers: Aongus Burke, Consumer Insights Research Lead, Facebook, Menlo Park, CA; Jim Blakeslee, President, Geocentric, Bethesda, MD; and Brian Carr, Director Marketing and Communications, Midtown Alliance, Atlanta, GA

 

Retro Districts: Leveraging Arts, Culture and Heritage

Thursday, October 25 | 3:30pm – 5:00pm

In the resurgence of downtowns, cultural districts have become a highly effective catalyst for cultivating authentic mixed-use districts that encourage the people who have historically lived and worked in a place to be part of its future. Cultural districts can take many forms, but ultimately are successful because they are true to a place and its people. Learn about cultural districts augmenting the downtowns of San Antonio, Charlotte and Denver. CM I 1.5

Moderator: Jay Renkens, AICP, Director of Planning and Design Services, MIG, Inc, Denver, CO

Speakers: Ginger White Brunetti, AICP, Deputy Director, Arts & Venues, City & County of Denver, CO and Kate Barton, Vice President, Executive Office & Special Projects, Downtown Denver Partnership, Denver, CO

 

The Neighborhood Your Brand Built

Friday, October 26 | 10:30am – 12:00pm

Managing a brand is just as complex, challenging, and occasionally joyful as managing a place is. In the age of social media and global competition, districts rely on brand to communicate their character and deliver impressions. This session will explore three case studies of place brands — from conceptual storytelling to marketing implementation. Though varied in scale, geography, and governance, these districts share a common understanding of the vital role place brands play in expressing the essence of a location. CM I 1.5

Speakers: Scott Hobbs, Deputy Director, Union Square Partnership, New York, NY; Jonathan Alger, Managing Partner, C&G Partners, New York, NY; Cameron Gearen, Marketing Manager, Oak Park Economic Development Corp., Oak Park, IL; F. Philip Barash, Creative Director, Sasaki, Boston, MA; and Edward A. Romero, Vice President of Marketing and Community Engagement, Centro San Antonio, San Antonio, TX

 

To Outsource or Not to Outsource: How to Monetize Events

Friday, October 26 | 3:30pm – 5:00pm

Does your organization produce numerous events?  Is it labor intensive and are you asking yourself should we be doing these events in house or outsource to a vendor?  Attend this session and learn from practitioners with different perspectives on why they do events in house and/or outsource.

Speakers: Kate Borders, Executive Director, Downtown Tempe Authority/Foundation, Tempe AZ; Maureen Martino, Executive Director, Lakeview East Chamber of Commerce, Chicago, IL; Christine Leadman, Executive Director, Bank Street BIA, Ottawa, ON; and Emily McElwee, Assistant Director, East Town Association, Milwaukee, WI

 

Please note, program content and schedule is subject to change. You can preview the 2018 schedule at a glance here.In


Downtown Achievement Awards

Downtown Santa Monica Pinnacle_727

Every year, IDA recognizes outstanding improvements to downtown by the work of dedicated individuals around the globe through the Downtown Achievement Awards. These exceptional projects highlight organizational advances in a variety of categories and stages of completion. The application process runs from February to March with all winners announced at the Annual Conference & Tradeshow in October. Congratulations to the 2017 winners! View winner summaries and presentations by visiting downtown.org.


What Matters Most to You?

Custom Design Your Perfect Conference! IDA is excited to once again include this attendee-driven agenda at the Annual Conference & Tradeshow. Open Space sessions empower attendees to custom design discussions organized in a facilitated environment, deliver intimate conversations that matter, and provide a space for passions, interests and concerns that need to emerge. It is your chance to talk with the greatest minds in urban place management about the topics that matter most to you and your peers. Step in, take charge of the challenges, lend your resources and give your energy to what matters most to you and your organization. Come prepared to let your voice be heard, and leave inspired to truly make a difference in your city!

 

What is Open Space?

Open Space delivers intimate and transformational conversations that matter, and will provide a space for passions, interests and concerns that need to emerge. You will be able to directly contribute and learn – everyone’s voice is heard during Open Space. Large and small group dialogues come together in one, cohesive session. Instead of having discussions that merely skim the surface, be prepared to dive deep into topics and issues that are important to you and other industry professionals. Open Space is not about the process; it’s about the conversation. It is an engaging and interactive opportunity for unplanned brainstorming in a loosely structured, inclusive environment.

 

Four Principles of Open Space

1) Whoever comes are the right people

2) Whatever happens is the only thing that could have happened

3) When it starts is the right time

4) When it’s over it’s over

One Law: The Law of Two Feet. If you find yourself in a situation where you are not contributing or learning, use your two feet to go to another place where you can.

 

Post-Conference, ideas, recommendations, discussions, and next steps can be documented on a sheet and will be shared on the Conference app and in IDEA Connection to help nurture the opportunity for ongoing collaboration.